Both Sides of the Table

FEBRUARY 21, 2010

At at time where nearly all advertising was purchased on a CPM (cost per thousand) basis and not very measurable this was a huge innovation that should be credited to Bill Gross, the founder of IdeaLab. I believe that many social networks confused this idea. Social networks continue to drive conversion of marketers.

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

MARCH 8, 2012

Pasadena-based Triptrotting , which operates an online service to help connect travelers with local hosts, has raised $1M in a Series A funding, the firm said this morning.The funding came from Google Ventures, Mark Suster, 500 Startups, WI Harper, Bill Gross of Idealab, Safa Raschtchy, and Eric Chen.

Idealab 140

Idealab Pasadena Google Funding 140

Both Sides of the Table

APRIL 15, 2010

He’s behind IdeaLab and has created many interesting companies including innovating in solar energy ( eSolar ) and electric cars ( Aptera ). I think the best solution for the social networking era is “in-stream&# advertising. Overture sold for $1.6 billion to Yahoo! But bill is a BIG idea guy. uh, hello!

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

JANUARY 18, 2011

The second piece, is we distribute that across search engines and social networks. If you're coming through a social network, you're most likely sharing, a different experience. The third piece, is monetizing content. On page performance of advertising on a page is linked to the context and intent of a user.

Marketing 232

Marketing Funding Content Writing 232

socalTECH

MAY 16, 2012

Triptrotting's founders are Aigerim Shorman and Shana Zheng, and the company is backed by Google Ventures, 500 Startups, Idealab, WI Harper Group, Golden Seeds, Seraph Group, Safa Rashtchy and other angels. Triptrotting said it now has expanded to over 2,000 cities worldwide. The company is also part of the Launchpad LA accelerator.

Activity 133

Activity Santa Monica Idealab Google 133

Tech Zulu Event

FEBRUARY 14, 2012

The irony: a sad state that even with the huge number of social network applications we have at our disposal, we’re oftentimes lost, unable to keep up, or still lose touch so easily. It’s not your fault that we can only be social creatures to a certain extent before brain overload.

Web 74

Web Social Network Email Networking 74

socalTECH

NOVEMBER 6, 2014

However, the other pieces of what we do are a somewhat evolved model similar to the early days of what Bill Gross did at Idealab. I ran Altavista from 2001 to 2002 in Europe, and came back to the states, doing a lot of consulting between the Dot Com crash and the beginning of social networking.

Startup 231

Startup Technology Incubator Silver Lake 231

Tech Zulu Event

SEPTEMBER 21, 2011

This included stabilizing a historically negative traffic and user trend, reducing the operational cost of the business by nearly 90 percent and pivoting the product from its legacy as a social network to a social entertainment destination. Idealab continues to explore a range of technology frontiers.

Tsavo 76

Tsavo Idealab Tech Coast Angels Userplane 76

Tech Zulu Event

JULY 10, 2012

“I found it to be the best social network, connecting people on a deeper level. Kim was the Technical Lead at Triptrotting when it was incubated in Idealab and came on board to Insteegran last October. You strip away all the layers the mass society gives you.

Startup 98

Startup Customer Custom Pricing 98

Tech Zulu Event

AUGUST 31, 2011

Friday evening, August 19th, rolled around and Startup Weekend LA was underway with attendees showing up at Coloft in Santa Monica around 6:00 pm and the classic Idealab keg there to quench everyone’s thirst. Also a big thanks to Efren Toscano of TechZulu for streaming and editing the event Sunday evening.

Los Angeles 73

Los Angeles Startup Angel Tech Coast Angels 73