Both Sides of the Table
FEBRUARY 21, 2010
One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I believe that many social networks confused this idea. Thus, we click!
InfoChachkie
DECEMBER 17, 2012
Dynamic, growing startups consistently identify more ideas and opportunities than they have the time or resources to pursue, including: entering into potential partnerships, developing new products and accessing emerging markets. Impact – The degree to which the ideas further the venture’s objectives.
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InfoChachkie
JUNE 4, 2012
Attempt To License An Idea. Rationale: My idea is so mind-blowingly fantastic, I can sit back and collect licensing fees while someone else does all the work required to turn my idea into a successful business. Fallacy: Ideas are worthless, while skillful execution is priceless. Statue photo by Tony the Misfit on Flickr.
InfoChachkie
FEBRUARY 4, 2013
Whenever a VC assesses a potential investment opportunity, they attempt to match the entrepreneur(s), their solution, and intended markets with a pattern they have previously encountered. The above criteria obviously do not represent all of the factors investors consider when evaluating a venture investment. Know Thy Pattern.
Both Sides of the Table
APRIL 13, 2011
My initial desire to blog came from something that’s always been my approach to investing – I’m a nerd and I love to play with the technology and part of my approach has really been to understand things both at a user level and at a reasonably deep tentacle level. RSS was something that had appeared.” “….I we are not going to invest.
InfoChachkie
JULY 23, 2012
Rejecting the paint-by-numbers approach to corporate communications deployed by most marketing executives, Brad has embraced unconventional guerilla marketing tactics to help establish his venture capital firm, Foundry Group, as a thought leader in early-stage tech investing. companies should… focus on building amazing products.
InfoChachkie
SEPTEMBER 17, 2012
Consider the situation in which the entrepreneur wants to accept a financially life-changing offer to sell her company which is vetoed by the investor because the price does not meet its minimal investment return criteria. You may gain an investment in the short term with disingenuous responses. Image courtesy of The Lolbrary.
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