Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

TechEmpower

OCTOBER 9, 2023

This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. Content Recommendations in Streaming Services While many streaming platforms suggest content based on viewing history, LLMs have the power to significantly elevate this experience.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

APRIL 6, 2014

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Big Data Christopher Surdak entrepreneur information wave startup'

Startup 99

Startup Social Media Entertainment Metrics 99

Tech Zulu Event

JANUARY 23, 2013

Today, Los Angeles based PromoJam released their newest product to the world offering marketers something they haven’t had before – full control and insight into social campaigns. marketers now have the power to create social media campaigns with no development or design skills required - just drag and drop.

Platform 99

Platform Metrics Social Media Marketing 99

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! The information provided was all pulled from data he’s already entered - just Mark, Houston, Math Teacher, Teach for America. Customer support emails require both accurate information and a professional, helpful tone. Everyone struggles with empty text boxes.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

DECEMBER 30, 2022

Take responsibility for owning an informed strategy. Define realistic metrics to keep track of progress. Define realistic metrics to keep track of progress. You need metrics to incentivize the right team behaviors. Invest in communication skills and use all platforms. If you can’t measure it, you can’t manage it.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

NOVEMBER 11, 2019

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. In addition, more people now own cell phones than toothbrushes.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

TechCrunch LA

SEPTEMBER 7, 2021

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. One of the biggest things that brands struggle with is figuring out attribution, and how you continue to spend money even though you may have lost some signal into the platform. Another big thing we’re trying to solve is incrementality.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

MAY 31, 2015

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Quantification: big data, bigger results, and controls.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Both Sides of the Table

JULY 19, 2011

In a world where it’s easier to judge the immediate value of a business, I know that metrics like “time on site&# matter. The topic of social media came up and one dial-in caller lamented the fact that all Silicon Valley was producing was silly social media companies. Social Media helps change that.

Social Media 274

Social Media Google Media Startup 274

Startup Professionals Musings

DECEMBER 6, 2017

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Quantification: big data, bigger results, and controls.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

JUNE 15, 2016

With today’s overload of information from digital as well as conventional sources, even the best new solutions and services won’t get traction without real marketing. It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? Firing randomly to see what sticks doesn’t work.

Marketing 58

Marketing Startup Social Media Newsletter 58

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

Social Media 235

Social Media Demand Activity Marketing 235

Tech Zulu Event

APRIL 29, 2014

Professional athletes in the past (and present) always had the money and resources to measure and gather every bit of information to keep them at pristine shape, but all an average person had was a weight scale and a mirror to help determine if they were heading in the right or wrong direction. The MVP option goes at a rate of $5.99/month

Social Media 83

Social Media Activity Startup Help 83

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. We'll do a rev share with those platforms.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. We'll do a rev share with those platforms.

Social Media 100

Social Media Advertising Social Network Userplane 100

Tech Zulu Event

APRIL 1, 2015

Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. With distributing flyers and buying advertisement spots on TV, the information about the brand is pushed and the relationship is mainly one-way with the company rallying for popularity. Tell your story.

Guide 40

Guide Social Media Content Advertising 40

Tech Zulu Event

DECEMBER 4, 2014

Will it be able to help brands market themselves better in social media? It provides key metrics that allow you to have a better understanding of your tweets. Check these information through your analytics dashboard. But what does this mean for marketers? Let’s take a look. Engagement Never Looked Better.

Content 93

Content Marketing Social Media Journal 93

SoCal Delicious

SEPTEMBER 22, 2008

First, let me recommend reading a previous blog, called omg I’m just a startup, I can’t do those fancy metrics. Initally, the product development process should likely be focused on big-picture qualitative information, like whether or not your business is addressing the right audience as well as the preferences for that audience.

Startup 29

Startup IP Email Report 29