Tech.Co

NOVEMBER 28, 2022

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

Social Media 148

Social Media Startup Commerce News 148

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Focus on two or three pertinent metrics in any situation. Information that is relevant and timely needs to be shared widely and efficiently.

Customer 140

Customer Custom Social Media Metrics 140

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

APRIL 6, 2014

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Big Data Christopher Surdak entrepreneur information wave startup'

Startup 99

Startup Social Media Entertainment Metrics 99

TechEmpower

OCTOBER 9, 2023

This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. For businesses, this means tapping into a broader informational spectrum without the need for manual data entry or updates. or "How can I modify my direct deposit account?"

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Focus on two or three pertinent metrics in any situation. Information that is relevant and timely needs to be shared widely and efficiently.

Social Media 128

Social Media Metrics Customer Custom 128

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! The information provided was all pulled from data he’s already entered - just Mark, Houston, Math Teacher, Teach for America. Customer support emails require both accurate information and a professional, helpful tone. Everyone struggles with empty text boxes.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. Use social media for marketing, not just feedback. Build a marketing plan with deliverables and metrics.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

NOVEMBER 11, 2019

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. In addition, more people now own cell phones than toothbrushes.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

DECEMBER 30, 2022

Take responsibility for owning an informed strategy. Define realistic metrics to keep track of progress. Define realistic metrics to keep track of progress. You need metrics to incentivize the right team behaviors. Don’t forget the new social media platforms and industry forums.

Technical Review 101

Technical Review Metrics Resource Software Review 101

socalTECH

NOVEMBER 30, 2016

It's the age of smartphones and mobile data, where there are now apps gathering an immense amount of information about where we are, what stores we visit, and what we are doing. How do you gather all of that mobile behavior information? When you look at advertising, some apps are sharing location information and what apps you are in.

Advertising 100

Advertising Mobile Social Media Startup 100

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends. The world has changed.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

OCTOBER 14, 2018

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Focus on two or three pertinent metrics in any situation. Information that is relevant and timely needs to be shared widely and efficiently.

Social Media 96

Social Media Metrics Customer Custom 96

Startup Professionals Musings

JUNE 21, 2023

These must be managed by metrics to allow you to gauge progress, recognize successes, and keep constituents motivated along the way. Use social media and interest groups to find a strong set of followers, and people with relevant interests and skills to make your mission a reality.

Satisfaction 114

Satisfaction Customer Custom Social Media 114

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

SEPTEMBER 21, 2016

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Focus on two or three pertinent metrics in any situation. Information that is relevant and timely needs to be shared widely and efficiently.

Social Media 99

Social Media Metrics Customer Custom 99

Startup Professionals Musings

MAY 31, 2015

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Quantification: big data, bigger results, and controls.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

DECEMBER 6, 2017

Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. All devices are becoming self-aware, user-aware, and Internet connected.

Startup 55

Startup Social Media Entertainment Metrics 55

Tech Zulu Event

JANUARY 23, 2013

Today, Los Angeles based PromoJam released their newest product to the world offering marketers something they haven’t had before – full control and insight into social campaigns. marketers now have the power to create social media campaigns with no development or design skills required - just drag and drop.

Platform 99

Platform Metrics Social Media Marketing 99

SoCal CTO

MARCH 1, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

FEBRUARY 23, 2018

Use social media for more visibility. Adopt a project-based revenue model with metrics. It’s time to adopt your customer’s favorite mode of communication, whether that be texting, phone calls, or social media, and not limit your responses to office hours. Adapt your style to the new business work models.

Social Media 56

Social Media Software Review Customer Custom 56

socalTECH

APRIL 15, 2016

To get a discount, we ask customers to share information on the brand on Twitter and in the future, other social networks, and that discount is based on how influential they are for that brand. The number one metric we are targeting with Gatsby, is the pre-conversion and abandonment rate. So far, it's been promising.

Social Media 100

Social Media Social Network Examples Startup 100

TechCrunch LA

SEPTEMBER 7, 2021

To help companies make informed business decisions, we are building statistical models that show information at higher-than-the-platform level. And we’re using both our data science team and our creative team to build out and optimize on the front end around these quick metrics to get things moving.

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

JANUARY 14, 2011

Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video. Or did we spark your interested indirectly through a banner ad, which led them to social media, which led them to go into a dealership? Did the TV stimulate search?

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. Where are things in terms of social media and advertisers?

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. Where are things in terms of social media and advertisers?

Social Media 100

Social Media Advertising Social Network Userplane 100

Tech Zulu Event

APRIL 29, 2014

Professional athletes in the past (and present) always had the money and resources to measure and gather every bit of information to keep them at pristine shape, but all an average person had was a weight scale and a mirror to help determine if they were heading in the right or wrong direction. The MVP option goes at a rate of $5.99/month

Social Media 83

Social Media Activity Startup Help 83

SoCal CTO

APRIL 8, 2010

Granularity and Consistency of Startup Metrics - SoCal CTO , March 11, 2010 Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. Not that it’s always a bad thing.

Startup 150

Startup Software Review Competition SoCal 150

Tech Zulu Event

DECEMBER 4, 2014

Will it be able to help brands market themselves better in social media? It provides key metrics that allow you to have a better understanding of your tweets. Check these information through your analytics dashboard. But what does this mean for marketers? Let’s take a look. Engagement Never Looked Better.

Content 93

Content Marketing Social Media Journal 93

SoCal CTO

MARCH 22, 2007

LinkedIn has been great to keep track of people I know and their current contact information. Matching Algorithm ► October (15) eLearn 2009 Presentation – Twitter Along Los Angeles Technology Connector – Kurt Daradics Online Business Networking Los Angeles Social Media to Build Reputation and Reach Prospec.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

Tech Zulu Event

JULY 7, 2015

The internet has revolutionized human life by being able to provide instant and quick access to information. Not only that, it has also improved how we communicate with others via our social media networks, e-mail addresses and voice chats. Online marketing has indeed enhanced how retail works.

Social Media 40

Social Media Search Engine Optimization Startup Media 40

Tech Zulu Event

APRIL 1, 2015

With distributing flyers and buying advertisement spots on TV, the information about the brand is pushed and the relationship is mainly one-way with the company rallying for popularity. It is not enough that you know bio-data information, you have to go deeper if you were to direct your efforts on winning them over. Tell your story.

Guide 40

Guide Social Media Content Advertising 40

Startup Professionals Musings

AUGUST 8, 2016

With today’s rapid pace of change and information overload, word-of-mouth and social media alone is not a viable marketing plan. The smart ones identify and budget innovative approaches, and use metrics to tools to monitor effectiveness. Show an aggressive marketing and sales plan.

Entrepreneur 58

Entrepreneur Ideas Pricing Customer 58