InfoChachkie

MAY 27, 2013

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. Unlike many viral marketing events, the company''s latest guerilla marketing stunt was not luck. Geo was a lightly veiled reference to Geocities, a Web 1.0 Don''t Force It.

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SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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SoCal CTO

MARCH 20, 2007

Posted byTony Karrer at 5:02 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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InfoChachkie

NOVEMBER 23, 2015

In the startup world, the former happens when a VC makes a bad investment, and the latter occurs when they miss a great opportunity. In contrast, low-volume, high-conviction investors like Rincon only invests in a handful new companies each year, making it much more costly (in dollars and effort expended) to invest in a loser.

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SoCal CTO

MARCH 20, 2007

Whats interesting is that Ive been seeing opportunities to use social marketing for businesses that typically target Time Poor audiences. I also read - The Difference Between Apple and Microsoft Marketing that tells us: Apples marketing is designed for Time Poor buyers, while Microsofts is designed for Time Rich buyers.

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SoCal CTO

MARCH 1, 2007

Posted byTony Karrer at 12:50 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 12, 2007

Posted byTony Karrer at 2:57 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 28, 2007

Posted byTony Karrer at 7:01 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 25, 2007

Posted byTony Karrer at 8:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 6:56 AM 0comments: Post a Comment Newer Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

MARCH 5, 2007

[link] [link] Posted byTony Karrer at 5:33 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. in Computer Science.

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SoCal CTO

FEBRUARY 27, 2007

One of the things that Greg Forgatch (the original CEO) should be credited with was testing many different marketing approaches until he found the ones that worked. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. in Computer Science.

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SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

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SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 7:47 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 7:05 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 20, 2007

Posted byTony Karrer at 7:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 23, 2007

And there are definitely other service providers who provide things like marketing services who are interesting, so its not all service providers, its more like the wealth management types. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

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socalTECH

MARCH 26, 2009

We handle all of the online distribution, marketing, and lots of seemingly small, but very important things that have to be done. We're investing pretty heavily in people and upgrading systems and tools those folks use to do their job. So, we're happy to make those investments in our operations. Our platform allows that.

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socalTECH

FEBRUARY 1, 2011

As you're probably familiar with, in the business to business marketing space, print has been the dominant way that vendors communicate with their potential audience. Entertainment is confusing--we didn't make investments in pure content plays. The target market was initially all of the sound work done in the media space.

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Both Sides of the Table

JANUARY 28, 2012

Thus I endorse Web Second. I think many recent companies make the mistake of not investing enough in web products, if they invest anything at all. But that product is the perfect example of perfectly suited for the web given the real estate available. BUT (and this is a big but …). How awesome would that be?

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SoCal CTO

MARCH 22, 2007

April 20, 2007 8:32 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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Tech Zulu Event

DECEMBER 18, 2012

Right from the beginning, we also partnered with a young web development agency for development and technical consulting – they are now more than business partners, they are friends and part of the team. We received seed funding from Investitionsbank Berlin , a state bank investing in innovation and technological advancements.

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From the Venture Trenches

MARCH 27, 2013

The recent firing of Groupon’s CEO Andrew Mason is a cautionary tale of the increased scrutiny and heightened expectations that come from accessing increasingly larger amounts of investment capital. Thirteen months after raising more than $10 billion in the public markets the board forced Mason out after another dismal financial quarter.

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Tech Zulu Event

DECEMBER 21, 2015

Another way to make the website more predictive is to have the site predict people’s locations or have an autocomplete feature for filling out forms. Multi-Language Website. If your website is only targeted to English users, you’re missing out on a huge market share for your products.

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Tech Zulu Event

SEPTEMBER 14, 2010

They make it easy to collect investment funds, track ownership, and provide targeted updates to investors. Codeita is a powerful, easy to use, cloud-based, web development environment. It allows users to code, develop, brainstorm, communicate and then publish projects and files to your web server.

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Tech Zulu Event

JULY 28, 2012

From visualization to conception, and actually taking the product to market, a company usually takes about 1-2 years to create. The next day, the technical team started coding away, building a cool game for developers to battle skills on. Business Development (BD) worked on a business plan, market research and customer validation.

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Tech Zulu Event

AUGUST 13, 2010

Branding / Marketing / Publicity marketing, PR, publicity. . Why cater to a market that makes you eat ramen when you can slap on a suit and get budget for sushi? Bootstrapping enterprise, marketing, Sales. . Bootstrapping development, team management. . Your Web Developer Thinks You're an Idiot.

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Frank Addante

SEPTEMBER 25, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. Large Markets Address existing markets poised for rapid growth or change.

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Frank Addante

AUGUST 14, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. ► October (1) New Video! the Rubicon Project's Secret to Succes. Startup 3.0:

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Frank Addante

JULY 30, 2007

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. We just started developing. How do you ensure you develop the right product?

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Frank Addante

DECEMBER 22, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. ► October (1) New Video! the Rubicon Project's Secret to Succes. Startup 3.0:

Startup 40

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Frank Addante

MAY 20, 2007

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. ► October (1) New Video! the Rubicon Project's Secret to Succes. Startup 3.0:

Entrepreneur 40

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Frank Addante

MAY 8, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. Marketers, and their respective companies, were looking to “go online.&#

Startup 40

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Frank Addante

AUGUST 29, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. ► October (1) New Video! the Rubicon Project's Secret to Succes. Startup 3.0:

Venture Capital 40

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Frank Addante

APRIL 16, 2007

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. Recently, I have been looking very closely at the online advertising market.

Google 40

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Frank Addante

AUGUST 2, 2006

. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Culture Roadmap ► November (2) Green Week - Save the Environment and Your Cash Creating a Culture of Innovation: Cultural Values. ► October (1) New Video! the Rubicon Project's Secret to Succes. Startup 3.0:

Entrepreneur 40

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