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Interview with Michele Ruiz and Dan Gould, BiasSync

socalTECH

We caught up with Michele and Dan to better understand why they founded the company, and why this market was such an interest to them. Michele Ruiz: The only thing I would add, is this is a software-as-a-service solutioneverything is on our online platform. What is BiasSync? We're basically putting those two pieces together.

Content 150
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How Roambi Is Making Mobile Work For The Enterprise, with Quinton Alsbury

socalTECH

However, mobile devices have not only revolutionized the world of the consumer--they've also made inroads into the corporate market, changing how companies provide access to important information and data to their partners and employees. We founded the company in 2008, inspired by and around the first iPhone.

Mobile 170
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Veritable Guide For Traditional Stores Turning Digital

Tech Zulu Event

A survey by the Webs Small Business Digital Trends revealed that 63% of small business owners are using digital strategies in their overall marketing efforts. Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. Photo courtesy of Sarah Maxwell via Pinterest.

Guide 40
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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Here’s a screen shot of my home page on awe.sm. End of story. And so forth.

Marketing 307
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Congrats To The Spotlight: LA Tech Winter Presenting Companies at Caltech

Tech Zulu Event

For those who still might be wondering what Spotlight: LA Tech is all about, It’s a screening room for new technology homegrown in our region. Leftronic is a real-time data visualization platform for startups. We make it trivial to quickly aggregate and monitor your key metrics in real-time! SuperDemo: Bill Gross.

CalTech 91
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Filmzu: Find, Connect and Create New Content | Co-Founders Interview Nick Ghirardelli and Rupert Ralston

Tech Zulu Event

There are new filmmakers who are trying to get into the entertainment business, but the market has been over saturated with content. NG: Filmzu is a matchmaking platform for people to connect with each other and to also engage fans and other talents to be discovered and collaborate on various projects. What does Filmzu do?

Content 81
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How to Create And Use Snapchat’s New Custom Geofilters

Tech Zulu Event

The value of your branding impression compared to impressions on any other platform is insanely high. Of course, eventually, these filters will be ruined by marketers the same way everything else is. Don’t take up more than ⅓ of the screen, unless you have a super compelling concept. Make sure you’re giving value to people.