Both Sides of the Table
APRIL 18, 2010
For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. Tags: Tech Market Analysis. Below are my numbers about 3 minutes after I Tweeted. It’s now 20 minutes later and there are still 64 people active on my blog.
Startup Professionals Musings
OCTOBER 3, 2012
Beware of no-cost and low-cost marketing. Marketing requires content, and nothing is “free.” If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal.
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Startup Professionals Musings
NOVEMBER 12, 2013
Beware of no-cost and low-cost marketing. Marketing requires content, and nothing is “free.” If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal.
Both Sides of the Table
JULY 16, 2013
When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages.
InfoChachkie
DECEMBER 2, 2009
This entry focuses on how you can minimize your cost per customer acquired by systematically establishing the infrastructure necessary to track the results obtained from a variety of online and offline marketing vehicles. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels.
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