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Tagger Media Raises $9 Million for Influencer Marketing Service

L.A. Business Journal

Tagger Media, the Santa Monica-based developer of a software platform for influencer-based marketing campaigns, has raised $8.5 million in Series A funding.

Media 279
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Understanding Changes in the Software & Venture Capital Industries

Both Sides of the Table

In this three-part series I will explore the ways that the Venture Capital industry has changed over the past 5 years that I would argue are a direct result of changes in the software industry, not the other way around. million in team costs to code, launch, manage, market & sell our software. These are very different.

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Fan Appz Launches Social Media Marketing Product

socalTECH

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers.

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CityGrid Media Buys BuzzLabs

socalTECH

West Hollywood-based CityGrid Media , the unit of IAC formerly known as CitySearch, said today that it has acquired BuzzLabs , a social media monitoring and sentiment analysis software developer. The company explained that it would be integrating BuzzLabs' technology into its platform over the next three to six months.

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Link-in-bio monetization platform Snipfeed raises a $5.5M seed round

TechCrunch LA

But for creators seeking to monetize their following, these newer platforms may be more attractive to some creators, since they already have built-in tools to help them monetize their followings. If a creator or celebrity were to sell personalized videos on Cameo , they’d lose 25% to the platform. Image Credits: Snipfeed.

Platform 286
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Qualcomm Releases Augmented Reality Software For Android

socalTECH

San Diego-based Qualcomm has released a platform for developing augmented reality (AR) software for Android, the firm announced this morning. The firm said the software, available via its beta program, allows users to build, market, and distribute applications based on its Qualcomm AR platform. or greater smartphones.

Software 191
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Fan Appz Launch Social Media Marketing Product

socalTECH

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers.