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9 Keys To Employing Social Media To Grow Your Startup

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in a classic book titled simply " Social Media Metrics."

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Appreciate the media accolades and peer success feedback. Having enough revenue to finally give yourself a salary is an inspiring event, and one that you should savor.

Startup 118
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6 Reasons Technical Expertise Does Not Make A Startup

Startup Professionals Musings

The E-Myth (“Entrepreneurial Myth”) is the mistaken belief that most businesses are started by people with tangible business skills, when in fact most are started by “technicians” who know nothing about running a business. Perhaps an innate business savvy is no longer a requirement for starting a successful business.

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5 Ways To Expand Your Thinking For Your Next Startup

Startup Professionals Musings

Sometimes the hesitation I see is not just the qualms of starting and growing a business, but an actual inability to think big, chase dreams, or build a support community around you. Good brainstorming requires you to assemble a half-dozen of the right people who are not afraid to speak up and participate. No idea should go unspoken.

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6 Suggestions For How To Begin Your Startup Lifestyle

Startup Professionals Musings

One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” I want to tell them to just start anywhere, but I realize that most have no idea where anywhere is. The wealth of online education offerings is a great start, but is not enough.

Startup 108
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8 Steps To Creating A Business From Your Startup Idea

Startup Professionals Musings

Hopefully, between the two of us, more of you with big business dreams will follow the leads and generate more successful business results: Start by getting your hands dirty. The business world doesn’t thrive with yet another social media or dating site – it’s begging for paradigm shifts in the technology or business model.

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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Many soon find that what you do in a personal context doesn’t necessarily translate to your business, and measuring business value is quite different from measuring personal satisfaction.