Startup Professionals Musings

JUNE 4, 2021

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” Cost per action (CPA).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

MARCH 12, 2012

The most challenging time is your first years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business. Face reality.

CPC 106

CPC PPC Startup Advertising 106

Startup Professionals Musings

JANUARY 6, 2011

The most challenging time is your first couple of years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business. Face reality.

Advertising 90

Advertising CPC Funding Startup 90

Startup Professionals Musings

JULY 10, 2015

One of the most popular and least successful models I see in new business plans for startups is the so-called Facebook model, providing free services to users while collecting revenue from ads to offset costs and grow the business. This model, called pay per click (PPC), is the one most commonly offered to entrepreneurs.

Advertising 99

Advertising PPC CPC Sites 99

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We talked with Dan to learn more about Scour, how it started, what he's hoping to do with it, plus learn more about the firm's hiring plans. Those points add up to a Visa gift card. What is Scour? People are so used to the Google mold.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Watching video has now surpassed text searching, with popular sites like YouTube , so you see more video ads – in banners, news lead-ins, and site placements. Pay per click (PPC).

SEM 95

SEM Search Engine Optimization Blogging PPC 95