article thumbnail

How to Make Sure Professional Services Don’t Take Over Your Software Company

Both Sides of the Table

deliver profitable revenue that while on gross margins of 50% vs. software at 85-95% it is still profits to help you cover fixed costs. You don’t want to run the risk that having a PS business that takes your eye of off the ball of growing a large software business. That is the software business. rollout support.

article thumbnail

6 Ways To Improve Your Odds Of New Business Success

Startup Professionals Musings

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Gather your resources before scaling the business.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). Sam did all this analysis before even deciding to build V1 of his software and before we put serious money behind him launching.

Startup 150
article thumbnail

The Future of Couponing | How Social-Local-Mobile has Changed the Game

Tech Zulu Event

The industry had seen unprecedented growth in the past decade due to a combination of factors, one of which was the United States’ economic recession. Due to the combination of these factors, marketers began to more heavily fund digital platforms. A study conducted by Rice University’s Jesse H.

Mobile 85
article thumbnail

What This Dive Bar Can Teach You About (Not) Marketing

InfoChachkie

Too bad, as they would be well served to study Dirty Franks marketing plan, which has withstood the test of time. For instance, at the time we invested in The Resumator , purveyor of software which facilitates the hiring process, the company had spent less than $10,000 on marketing. Brand Building The Old Fashion Way.

Marketing 193
article thumbnail

VC Confessions: We Passed On Twilio’s Seed Round

InfoChachkie

Tech Diligence - Consider The Source. Rather, we value entrepreneurs' time and thus our diligence generally includes introducing them to potential customers and partners. Although the expert’s startup and Twilio never formed a partnership, our collaborative approach to diligence did benefit Jeff and his team.

article thumbnail

PaymentOne | A More Secure Way to Pay

Tech Zulu Event

Pretty substantial findings, when more than half of consumers surveyed admitted to abandoning a check out process due to security fears. While it’s hard to place a price tag on security and privacy, the consumer study has found in general, 4 out of 5 consumers would spend more online if offered a more secure way to pay.

Mobile 68