Remove products-page
article thumbnail

Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). If you sell widgets, and a user is searching for widgets, your ad will appear on the first page.

PPC 154
article thumbnail

Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Essential Webpage Elements for Getting Site Visitors to Convert

Tech Zulu Event

Why tell someone about your product if you can give them a demonstration, and what better way to make that demonstration irresistible than to make it free? This is a great way to engage customers on a first visit and start working towards a sales follow-up. . Free Demonstration . ” This is true in business as well.

Sites 40
article thumbnail

Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the same page as the search results for widgets. Keyword research and budget forecasting.

SEM 90
article thumbnail

Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

This article will cover two things; First, the top mistakes small business owners make that end with inquiries leading you to the exit door before making a sale. Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy.