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Can you create a great customer case study?

Berkonomics

Studies have shown that attention spans for engaging a reader or listener have fallen from eleven seconds to eight seconds on average. Using new tools in a social age. The case study: the best way to reach your target. Attention spans are growing shorter by the second. Eight seconds to reach someone in most any medium.

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A good case study is worth many paid ads.

Berkonomics

Email readers, continue here.] There are a number of ways to do this effectively, including the use of social networks to create buzz, seeding product acceptance through early adopters or celebrities, or by creating a small niche market that shows unusual acceptance and more. That story can be in print or in multimedia form.

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Recruitment Goal In Obama Precision Med Study: 1M in 3 or 4 Years

Xconomy

The Obama administration’s push to sign up one million Americans for a long-term health study will start in New York, Pittsburgh, Chicago, and Tucson, AZ, top health officials said today. The VA is running its own long-term study with nearly half a million participants so far.).

Study 59
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7 Essential Steps From A Lone Entrepreneur To Success

Startup Professionals Musings

That doesn’t mean you have to be a social butterfly to succeed, or introverts need not apply. Don’t skip all business social settings. Face time is critical, even with the current rage on social networks, phone texting, and email. Studies show that as much as 50-90% of communication is body language.

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6 Ways To Learn The Realities For Starting A Business

Startup Professionals Musings

Research current success stories and role models. Reserve some time each day for your favorite blogs and influencers, follow up with social networking and expand your personal contacts offline. Successful entrepreneurs love to share, but they respond better to pull rather than push.

Startup 142
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5 Perceptions On How Many Business Friends Are Enough

Startup Professionals Musings

I did some scouting through the Internet to find any academic studies on the subject, and here are a few tidbits: Everyone needs at least one friend. In these days of social networking and business networking, it seems that all cultural pressures point to more friends as being better.

Study 127
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Regulation of Virtual Worlds

SoCal Tech Calendar

Virtual worlds have become an important part of the information economy, not only for entertainment, but for education, scientific research, social networking, and military defense. Formal regulation, informal agreement, private contract, economic incentives, and social norms all play a role.

UCI 113