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6 Ways To Drive Success Through Customer Experience

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Remember, customers are the reason you do what you do.

Custom 100
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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Every relationship requires listening, as well as talking.

Custom 85
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5 “What-Ifs” To Include In A Startup Financial Model

Startup Professionals Musings

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn. Marty Zwilling.

Startup 147
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‘Customer Experience’ Is Today’s Business Benchmark

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Remember, customers are the reason you do what you do.

Custom 98
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5 Startup Financial Questions Every Investor Will Ask

Startup Professionals Musings

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn. Marty Zwilling.

Startup 123
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Add Real Value To Your Startup With A Financial Model

Startup Professionals Musings

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. The way to start is with a sample financial model, freely available from many sources on the Internet, such as this one from Entrepreneur.

Startup 103
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A Founder’s First Key Decision Is The Business Name

Startup Professionals Musings

The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. When creating a name, stay with words that can easily be spelled by customers. Make your business name one that customers can pronounce and remember easily. Avoid unusual spellings.

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