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Praying to the God of Valuation

Both Sides of the Table

Sure, we built SaaS products before the term even existed but at 31 it was hard to delineate reality from what all of the monied people around us were telling us what we were worth. In those years I learned to properly build product, price products, sell products and serve customers. Until we weren’t.

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Messaging Platforms

SoCal Tech Calendar

Wednesday, September 9, 2009 -- Messaging Platforms. Each audience wants to hear what is important to them, yet the company, product and service message must be unified and consistent across national and often global markets. See [link] (more).

Platform 100
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

Since 2009 we’ve been in an unequivocal bull market. You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.” ROI studies were published.

Marketing 354
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Flying With A Wounded Wing: Why Twitter Still Has More Than A Chance

Tech Zulu Event

In 2009, when the platform was just under three years old, Nielsen put out a report stating that Twitter had grown 1,382% year-over-year. The fact that Twitter built a product around the mobile phone culture right out of the gate is significant: it created a new social pipeline. The ROI was solid. THE FUTURE OF TWITTER.

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Interview with Kinetic Traction Systems

socalTECH

We completed that agreement in 2009, and were taking the original Urenco design, and began to manufacturer that design. They're looking at lightening their rail vehicles and using more efficient onboard systems, but none of those hit the 20/30 percent range for payback and an ROI in the best locations of three to five years.

Design 138
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Insteegram: Tech Meets Fashion | Interview with Founder Ed Park

Tech Zulu Event

Ed Park was one of the first 100k users of Instagram back in early 2009. It became a profitable business but as business scaled, it required more manpower and produced less ROI. He quickly launched a website that offered only one product (white t-shirt), tied it with Instagram API and launched Insteegram. Marketing Your Product.

Startup 98
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Interview with Kian Saneii, Independa

socalTECH

Talk about what your products are used for? Kian Saneii: We formally launched in 2009, but I started looking at the market in 2008, to see what applications were out there. But, if you can even delay that for one month, that pays for a lifetime of our product. We spoke with CEO Kian Saneii to learn more about the firm.