2011 Book Marketing Metrics 
Both Sides of the Table
SEPTEMBER 10, 2021
With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?
SoCal Tech Calendar
SEPTEMBER 8, 2011
Wednesday, September 14, 2011 -- Transformational Marketing. Featuring Mark Jeffery, Senior Lecturer of Executive Programs, Kellogg School of Management and Managing Partner, Agile Insights Today's marketing professionals are charged with doing more with less while driving revenues and profitability.
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SoCal Tech Calendar
JANUARY 6, 2011
Wednesday, January 12, 2011 -- Content World Turned Upside Down: Can Traditional Media Adapt? Vice President, Global Digital Strategy and Operations, Sony Pictures Home Entertainment; Scott Brovsky, Director, Global Marketing, Disney Interactive Studios; Eric Garland, CEO, Big Champagne; Richard Neff, President, Neff Law Firm.
Both Sides of the Table
DECEMBER 27, 2011
While Google and Facebook will buy “acquihires” (at least as of Dec 2011), many acquirers hate the idea of buying companies that aren’t profitable. As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you.
socalTECH
JUNE 1, 2011
We grab large data sets of different things, such as movies, cars, books, or people, and then our interface adds what I call the opinion layer to that. We're not yet marketing or selling direct to advertisers, because we're really focused on growing and honing our platform. We actually source that data from Freebase and Factual.
Both Sides of the Table
MAY 23, 2012
There are obvious reasons the industry has had less-than-desirable returns, including: massive over-funding of the sector, huge increases in inexperienced venture capitalists that took a decade to peter out, and the massive correction in the value of the public stock markets that closed many exit opportunities for half a decade.
Both Sides of the Table
JULY 19, 2011
In a world where it’s easier to judge the immediate value of a business, I know that metrics like “time on site&# matter. I think this fortress company knows open will win over time and I think their instincts (or the market) will lead them in the right direction. Get people to your website and never let them leave.
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