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7 Key Strategies To Ensure Long-Term Customer Growth

Startup Professionals Musings

They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Think of Blockbuster and Toys ‘R’ Us , both of whom missed customer changes and the move to online. Of course, it’s smart not to stray too far from your core competency for credibility and risk reduction.

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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. Of course, part of the change is that Gen Z (born after 1996) now outnumbers the Millennials (born after 1981). Use analytics to see why customers are buying, as well as what.

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Reflections On 2019: Andy Wilson, Alliance for SoCal Innovation

socalTECH

While 2018 was all about better understanding the SoCal opportunity, 2019 was about honing our focus and defining our core programs. The Alliance is following the classic start-up trajectory: transition from the big idea to your beachhead product offering. What was the biggest lesson you learned this year?

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Just raises $8M in its effort to beat Root at the car insurance game

TechCrunch LA

million since its January 2019 inception. Los Angeles-based Just says it uses telematics “to reward safe drivers and reduce insurer bias” by looking at factors such as how, when and where customers drive, rather than factors such as ZIP code or marital status as most traditional insurers do. Image Credits: Just Insure.

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Don’t Wait To Catch Up Until Your Customers Hate You

Startup Professionals Musings

After working in business at all levels, and consulting to entrepreneurs for years, I’m still surprised to see so many situations where things that should be easy are painful to customers, and lead to customers hating your business. Get out and meet your customers to learn what turns them on these days.

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Google Cloud opens its Las Vegas region

TechCrunch LA

In total, Google now offers its customers the option to host their applications in 23 regions globally; with the opening of this new region, it now has seven U.S. The company first announced the Vegas expansion in July 2019. With this, Google Cloud now operates four regions in the western U.S., The Dalles, Ore.

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Audi’s next all-electric vehicle, the e-tron Sportback, is a “coupé” SUV

TechCrunch LA

The e-tron Sportback reveal ahead of the LA Auto Show follows the launch earlier this year of Audi’s first all-electric vehicle, the 2019 e-tron. Audi has delivered 18,500 of its all-electric e-tron SUVs globally since March 2019 when the vehicle first came to market. The base price of the Sportback is 71,350 ($79,000).

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