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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

With the ITRC 2021 End-of-Year Data Breach Report revealing a 68 percent increase in stolen sensitive personal information, there is a growing population out there worried about all the people intent on hurting them. A few years earlier, Marriott account information was hacked, and some feel it hasn’t fully recovered since.

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10 Mistakes To Avoid When You Want To Sell A Business

Startup Professionals Musings

What you don’t need is a buyer dealing directly with your landlord to get your key asset, leaving you with no leverage and minimum value for the sale. Neither perspective is good for credibility or a fair result from your sale. Disclose proprietary information to incent interest. Price the business based only on your instinct.

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TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

Recently, several retailers that have used TikTok to sell items have informed the Financial Times that “the level of resources needed to sell on the app was not worth the returns”. The problem is that, for both customers and businesses, buying and selling items on TikTok hasn’t exactly been plain sailing. By some metrics, certainly not.

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Ghost appears with new funding, marketplace to match buyers with unsold products

TechCrunch LA

It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers. They’ve created a marketplace, similar to eBay, where suppliers list their products with SKU information, availability, volume and descriptions.

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8 Creative Pricing Strategies Most Startups Overlook

Startup Professionals Musings

Small but important options to provide expedited delivery, or priority service can significantly increase your average sale, without being tagged as a higher price. Convince customers that you are selling at a loss, or use a sale price much lower than the original price. Marty Zwilling First published on Inc.com on 04/28/2021.

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7 Practices To Enhance Accountability In Your Startup

Startup Professionals Musings

Delegating control means having the right information, the right tools, and the right training to make the right decisions. Unfortunately, I often see goal misalignments with teams, such as marketing measured on sales volume, or sales measured on customer retention. Marty Zwilling First published on Inc.com on 10/27/2021.

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Best Network Setups for Media Content Delivery

Southern California Edison Blog

million in 2021 1. In 2021, the average person will spend an estimated 100 minutes watching online videos each day, a 19 percent increase from 84 minutes per day in 2019 2. The number of digital video viewers in the U.S. in 2018 was 228.8 million and is expected to increase to 244.3 Wavelength Services.

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