Startup Professionals Musings

APRIL 24, 2023

If you have a different view, I urge you to see the data presented in a new book, “ The Nine: The Tectonic Forces Reshaping the Workplace ,” by Phil Simon, a globally recognized authority on technology, collaboration, and the future of work. Small business growth over the past three years has been phenomenal. Census Bureau.

Layoffs 113

Layoffs Technical Review Startup Class 113

Southern California Edison Blog

DECEMBER 8, 2021

Malicious attackers perceive tech startups as vulnerable, valuable targets: startups often have fewer infrastructure protections and smaller IT teams than their more established counterparts, and multiple connections to larger companies with lucrative data. . Recognize the signs of malware: pop-ups and disabled programs.

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Startup Email Networking Southern California 96

Startup Professionals Musings

JULY 27, 2022

I call this linear thinking , and it’s a sure way to be ultimately overrun by your competition. Meanwhile, Apple and Google came up with real innovation through touchscreen logic and a whole new user interface controlled by finger swipes, and even voice and image recognition. Marty Zwilling First published on Inc.com on 7/13/2022.

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Startup Professionals Musings

AUGUST 10, 2022

Starting and running a business requires many different skills and interests, and not many of us have all of them. Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture.

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Mentor Startup Customer Custom 133

Startup Professionals Musings

DECEMBER 2, 2022

There are no “overrides” – for example, businesses don’t thrive just because they offer the latest technology, or because everyone wants to be “green,” or because their goal is to reduce world hunger. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service.

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Sales Customer Custom Outsource 102

Startup Professionals Musings

AUGUST 31, 2022

With the multiple technologies of team videos, smartphones, email, and the pervasive Internet facilitating total communication, there is no need for the delay and information loss of multiple hierarchy levels in business. Discourage internal team competition and silos. Marty Zwilling First published on Inc.com on 8/17/2022.

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Organization Mentor Startup Training 105

TechCrunch LA

JUNE 3, 2022

On Lafayette Street in SoHo, young, fashionable women lined up around the block to enter a minimalist, millennial oasis, the most perfect Instagram feed brought to life. billion company in the brutally competitive beauty industry, especially one with such broad appeal. allocate 98% of their funding to startups helmed by men.

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Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

JULY 13, 2022

In these days of global competition via multiple channels, you need continuous marketing to find more customers. Influencers are recognized experts and pseudo celebrities who can pick favorite products or start new trends. These also will keep you better informed on new technologies, trends, and likely competitors.

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Technical Review Social Media Conference Customer 142

Startup Professionals Musings

MAY 28, 2022

Once your business is running and sustainable , everyone these days expects it to grow, as an indication of long-term health and competitiveness. Activities, or whole chunks of your business, may have built up over time, but are not contributing to the bottom line. Improve reaction time to competitive situations.

Organization 128

Organization Acquisition Competition Resource 128

Both Sides of the Table

SEPTEMBER 15, 2022

At our mid-year offsite our partnership at Upfront Ventures was discussing what the future of venture capital and the startup ecosystem looked like. Probably not and 10x (May 2022) seems more in line with the historical trend (actually 10x is still high). Please follow him & welcome him to Upfront!! <== And reset they must.

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Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

SEPTEMBER 22, 2022

Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers. Usually these are described as revenue growth drivers, as outlined in a new book, “ The Revenue Accelerator: The 21 Boosters to Launch Your Startup ,” by Dr. Allan Colman.

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Marketing Customer Custom Outsource Development 133

Startup Professionals Musings

NOVEMBER 5, 2022

As a business consultant with experience in large companies as well as startups, I often hear about dysfunctional management hierarchies, as well as the value provided by exceptional ones. Office jobs and communication technology have evolved. Marty Zwilling First published on Inc.com on 10/20/2022.

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Startup Professionals Musings

JUNE 29, 2022

These authors speak from their own wealth of experience in creating and growing technology startups, marketing, and fundraising. Book smarts represent your current depth of understanding of technology and business concepts. Marty Zwilling First published on Inc.com on 6/15/2022. This is called the serendipity mindset.

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Help Mentor Paramount Technical Review 130