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8 Keys To Attracting More Talent Than The Competition

Startup Professionals Musings

You need a faster and more flexible on-demand hiring strategy, based on the current gig-economy of remote freelancers, contract personnel, and specialists. According to recent reports , these come from all the way up and down the age and experience spectrum, including up to ninety percent of the current Baby Boomers, as well as Millennials.

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. eCommerce for example grew 39% just last year - so there’s simply more demand. no surprise?—?that’s

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Demand Media Gets New Competitor, Yahoo, After Associated Content Buy

socalTECH

Los Angeles-based Demand Media , the user-generated content venture of Richard Rosenblatt, has new competition this afternoon, from Yahoo , after Yahoo announced it would acquire content publishing firm Associated Content. Both firms develop "evergreen" articles about popular topics, which they then sell advertising against.

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OpenX Launches New Product

socalTECH

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). openx mobile advertising auction network server' OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product.

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Thanks to socalTECH's Sponsors and Advertisers!

socalTECH

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. Thanks this week to our sponsors and advertisers, which include Clearstone. We Create Demand for California's Technology Companies. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report.

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Interview with Tim Cadogan, OpenX

socalTECH

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

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Thanks to our sponsors!

socalTECH

We Create Demand for California's Technology Companies. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. www.pitchtheangels.com) Join Tech Coast Angels members and other start up investors at the 5th Annual Los Angeles Fast Pitch Competition.