United Online's Helfand Departs, Joins Auditude
socalTECH
JANUARY 24, 2011
Helfand had previously headed by advertising and partnerships for United Online's Adcurate, Netzero, Juno, Classmates, FTD and MyPoints brands. The firm was actually spawned out of a UCLA MBA business plan competition. According to Palo Alto-based Auditude this morning, Helfand has joined the company as CEO.
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