Remove Advertising Remove Develop Remove Platform Remove Santa Monica
article thumbnail

GraphEffect Revs Facebook Ad Management Platform

socalTECH

Santa Monica-based GraphEffect , the developer of social marketing software which helps advertiser manage their advertising on Facebook, said this morning that it has launched a significant update to its platform. The firm--which is headed by James Borow--said its new, GraphEffect 2.0

Platform 159
article thumbnail

VideoAmp Pulls In $70M Funding Round

socalTECH

Santa Monica-based advertising startup VideoAmp said on Wednesday that it has raised a big $70M funding round, led by the Raine Group, and also included Ankona Capital, Mediaocean, and RTL Group. The company's software is used for TV and video advertising analytics. VideAmp has now raised $106.6M READ MORE>>.

Funding 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PK4 Media Buys Prosperio

socalTECH

El Segundo-based Pk4 Media , which develops adveriting technology, said this morning that it has acquired Santa Monica-based Prosperio , a developer of a programmatic direct platform for the display and video ad market. Financial terms of the merger were not disclosed. Prosperio was part of LaunchpadLA.

article thumbnail

Interview with Jonathan David, Tapstone

socalTECH

We spoke with Jonathan about the company and where it fits into the advertising market. Jonathan David: We''re essentially a media buying and optimization platform. That strategy seems to be quite effective for our advertisers. I''ve now been in Santa Monica as an entrepreneur for thirteen years, at this point.

article thumbnail

GumGum Gets $26M In New Funding

socalTECH

Santa Monica-based GumGum , the online image-based advertising startup led by Ophir Tanz, has raised a big, $26.0M According to the firm, the funding will go towards expansion into international markets, to strengthen its R&D, and continue development of its products. READ MORE>>.

Funding 100
article thumbnail

StartEngine Debuts Eight New Startups At Demo Day

socalTECH

StartEngine , the startup accelerator headed by Howard Marks, is launching its newest class of startups today in a private event in Santa Monica. The eight startups are pitching their investors to startups at CrossCampus in Santa Monica this afternoon.

article thumbnail

CallFire Launches Their New Cv3 Platform & New Look

Tech Zulu Event

CallFire creates simple text and voice platforms for businesses to use to reach their customers. CallFire’s growth has been tremendous: surpassing the 200,000 user mark, reaching the 200 million campaign mark for executing calls and texts campaigns, and a 100% growth in the past 12 months.