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MGID: Move to Los Angeles Helped Drive Record Growth

socalTECH

Santa Monica-based MGID , which provides native advertising, says its move from New York to Los Angeles earlier this year helped drive "dramatic growth" at the company. MGID moved to Los Angeles in July. mgid native advertising exchange' MGID said it saw a 21.7 READ MORE>>.

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MGID Moves Headquarters To Los Angeles

socalTECH

MGID , a provider of native advertising services and technology, said Tuesday that it is moving its U.S. headquarters to Los Angeles, to be closer to its sports, entertainment and lifestyle clients. mgid native advertising publisher angeles jobs employment' READ MORE>>.

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Causal IQ Expands Into Las Vegas

socalTECH

Los Angeles-based programmatic advertising provider Causal IQ said last week that it is expanding into Las Vegas, as part of an expansion to serve the casino-entertainment market. The company said the move will help it serve the tourism and gaming industry. Causal IQ is led by CEO Farshad Fardad.

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How Laudville Is Bringing Your Entertainment Life Together

socalTECH

In the world of many online television, movie, and video sites, scores of music streaming services, and other entertainment content, it''s often a difficult task to find what you really want to watch, listen to, or read. Phoebe Scott: I started Laudville, because I consume a lot of entertainment of all kinds. What is Laudville?

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GumGum Sports Adds New Sponsorship Analysis Module

socalTECH

Los Angeles-based GumGum Sports , which develops artificial intelligence powered software which helps sports team measure advertising being presented in sports coverage of their teams, has rolled out a new analytics module it says streamlines sponsorship analysis and reporting.

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Popbase helps YouTube stars build closer relationships with their fans

TechCrunch LA

Entertainment has changed. A new startup is seizing on an opportunity to help up-and-coming online entertainers take a leaf out of that book and grow their relationships with fans. Creators take a 60 percent cut of all revenue with the remainder going to Binary Bubbles, the Los Angeles-based startup behind the service.

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GumGum Bolsters Advisors

socalTECH

Los Angeles-based GumGum , which provides an in-image advertising platform for publishers, said Friday that it has added Ryan Schinman, CEO of Platinum Rye Entertainment, to its advisory board. GumGum said the addition of Schinman will help its strategic growth plans. READ MORE>>.