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Startup Professionals Musings
SEPTEMBER 19, 2020
A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Guy Kawasaki, in his classic book “ Enchantment: The Art of Changing Hearts, Minds, and Actions ” provides some in-depth recommendations on the “how to” of pull technology. Refresh it often.
Tech Zulu Event
JUNE 28, 2012
The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.
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Startup Professionals Musings
OCTOBER 25, 2019
In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Memorable personalization doesn’t always have to include fancy technology or high cost.
Tech Zulu Event
JANUARY 23, 2014
Online video is a burgeoning industry that needs to validate itself as quickly as possible for financial reasons: advertisers need to know where to direct their dollars, and nothing says “me!” One of the goals of entertainment awards galas is to expose talent to a wider audience that may have not been noticed by a chart-based PR machine.
Tech Zulu Event
NOVEMBER 25, 2013
Enter Vidzey , the in-video shopping platform that seamlessly combines media, entertainment and e-commerce. We discuss advertising, Vidzey’s story, technology, business, interns, and entertainment. Valuable personality traits in his previous life working in entertainment, no doubt. FROM THE BEGINNING.
InfoChachkie
JULY 9, 2012
Mark Suster , fellow venture capitalist and serial entrepreneur, has written extensively about YouTube’s evolution from dogs-on-skateboards to its current status as an entertainment medium rivaling cable television networks. Better videos engage more viewers, which attract additional advertising dollars. .
Tech Zulu Event
SEPTEMBER 23, 2010
PT as they kick off the new weekly tech law show "TechZulu Law" with a discussion with IP attorney Denise Grayson, who portrays the attorney of Eduardo Saverin in the film about the early days of Facebook, "The Social Network.". Tech Law Tip of the Week: explanation of a frequently-asked IP law question for tech companies.
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