Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

SEPTEMBER 1, 2010

I originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. I know the more experienced consumer web people will be laughing about now.

News 284

News Blogging Search Engine Optimization SEO 284

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) For $9 bucks a month I send in all my business cards and receipts in a prepaid blue envelope, they promptly scan and accurately enter in all the info from each card for me to easily view on their web based dashboard. Pay Per Click advertising.

Customer 85

Customer Custom Marketing SEO 85

Jason Nazar

AUGUST 15, 2013

The 7 Ways to Get (unpaid) Traffic on the Web. “If Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Both Sides of the Table

JANUARY 19, 2015

The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. If you’re just a content company your advantages are too small to win on the web. YouTube is a distribution and marketing channel like any other.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

OCTOBER 3, 2012

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Beware of no-cost and low-cost marketing.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Engage your audience with social media.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

NOVEMBER 27, 2011

A blog is basically a journal (“web log”) that is published on the web. Social media marketing. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Both Sides of the Table

AUGUST 23, 2010

Here’s my experience, my “ah ha&# moment and why I think, although still nascent, it’s one of the most powerful websites on the web right now. If I’m totally honest it started as a marketing exercise. Tags: Tech Market Analysis. really understand it. Pre Quora – AVC & Answers OnStartups.

Blogging 301

Blogging SEO Startup Writing 301

Tech Zulu Event

NOVEMBER 11, 2013

Another representative during SBF, Maker Studios is, according to their website, “the only network that provides partners a full range of vertically integrated services including development, production, promotion, distribution, sales, marketing and merchandise services.” This is the wave of the future.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Tech Zulu Event

SEPTEMBER 13, 2011

TechZulu gets some questions answered for all you marketing folks out there. Patrick Starzan is the Vice President of Marketing and Business development at Funny or Die. He is a marketing professional with over 8 years of extensive online and social media marketing experience. Funny Or Die doesn’t do any advertising.

Sites 61

Sites Marketing Social Media Tips 61

Startup Professionals Musings

OCTOBER 30, 2010

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement. Viral marketing.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Jason Nazar

JANUARY 14, 2009

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. There are 7 Ways to Get (unpaid) Traffic on the Web , in no weighted order they are: 1.) Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Search Engines. Referring Traffic / Press.

Web 62

Web Social Media Content Sites 62

Startup Professionals Musings

JULY 22, 2012

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. These are all minimal-cost survival marketing efforts.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Use the Internet and social networking instead of public relations companies and advertising agencies.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. We give users something they don't get anywhere else, for something they do every day--searching the web.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Use the Internet and social networking instead of public relations companies and advertising agencies.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

socalTECH

SEPTEMBER 14, 2009

We've really set out to solve the problem we saw, which is a vast category of travel information which is not aggregated well on the web. I was in advertising and marketing, working in Newport Beach on the Mazda account. It's migrated onto the web in Hawaii, a simple migration, but no one had done it here yet.

Activity 164

Activity Startup Sites Web 164

SoCal Delicious

JANUARY 15, 2010

Those crappy bots not only cost you money because they keep your server busy and increase your bandwidth bill, they actively decrease your advertising revenue because your visitors hit the back button when your page isn’t responsive due to the heavy bot traffic. Or leave the Web, respectively pay the publishers.

Social Media 41

Social Media Develop Development Media 41

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Use the Internet and social networking instead of public relations companies and advertising agencies.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

SoCal CTO

NOVEMBER 10, 2009

I was in charge of all product management and marketing for the first year-and-a-half, that was a great learning experience with a very talented team of folks. Fascinating that you are going against the trend of trying to make everything a web application. and also to local advertisements.

Product 150

Product Entrepreneur Social Media Google 150