Eric Greenspan
JUNE 8, 2010
massive engagement on Twitter , Facebook and other forms of Web 2.0 massive engagement on Twitter , Facebook and other forms of Web 2.0 This is exactly what many advertisers are looking for. Make It Work (MEDIA) is not just a radio show! I know this, I am one. So, we built it for us and now we are sharing it.
SoCal Tech Calendar
AUGUST 24, 2011
Saturday, August 27, 2011 -- Web 3.0: dramatic shift in business and technology is taking place as the Social Web (Web 2.0) evolves into the Semantic Web (Web 3.0). Join us for the timely 6 hour seminar on the concepts, current systems and forecasting the impact of Web 3.0 See [link] (more)
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Both Sides of the Table
OCTOBER 29, 2009
Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?
Both Sides of the Table
DECEMBER 5, 2010
What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. We all wanted intros.
Both Sides of the Table
SEPTEMBER 16, 2009
But I believe that if you go down this road you will struggle to simultaneously serve the SMB market. The needs are too different as are the sales channels and marketing messages. Want to build a product that relies on converting local mom-and-pop businesses into online advertisers – see if a regional approach might work better.
Frank Addante
MAY 24, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.
SoCal CTO
JUNE 9, 2010
"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Through advertising or direct sales, these sites harvest intent. Last week I was having coffee with an ex engineering student of mine now on his second startup (and for a change it wasn’t a Web 2.0
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