socalTECH

MARCH 10, 2017

Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. Not just what the product needed to look like, but how to sell it, and to make sure that the people we sold it to were really successful using it, and stayed with us. What's the biggest thing that the company has done since you came on?

Google 127

Google Paid Search Mobile Activity 127

socalTECH

NOVEMBER 14, 2019

Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google. You mention you have a lot of deployments on Shopify. How supportive is that environment to third party software and partners?

Startup 113

Startup Platform Commerce San Diego 113

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” They are paid nothing for simply displaying the ad.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

OCTOBER 3, 2012

In the online world, you need a solid connection between your domain name and your product, brand, or business. Search engines. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy.

Startup 96

Startup Social Media Content Paid Search 96

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. I think the best solution for the social networking era is “in-stream&# advertising. Overture sold for $1.6

Venture Capital 271

Venture Capital Capital Google Platform 271

Startup Professionals Musings

NOVEMBER 12, 2013

In the online world, you need a solid connection between your domain name and your product, brand, or business. Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted.

Social Media 93

Social Media Content Startup Web 93

SoCal Delicious

NOVEMBER 16, 2012

businesses and points of interests; products; and much more, plus an extensive set of application programming interfaces (APIs) to. Founded by a number of former executives of Overture.com, DataPop is using algorithms to drive automated, paid search advertising. Jason Lehmbeck, the.

Southern California 66

Southern California Software Artificial Inteligence Company 66

socalTECH

FEBRUARY 24, 2010

How we do so, is we help consumers discover new products and shop for them. Historically, ThisNext has always been the umbrella brand to help people shop for product they are interested in, across multiple verticals. Traditionally, that has been products in fashion/beauty, home/garden, sports/outdoors, and parenting and green.

Content 165

Content Demand Sites Media 165

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He created GoTo.com (later renamed Overture) out of a frustration with search. So he launched a company with exclusively paid search.

Competition 350

Competition Idealab Product CitySearch 350