InfoChachkie

MAY 19, 2014

For instance, consumers can effortlessly click on a desktop Facebook ad, surf a site to learn more and then execute a purchase or fill out a lead form, via their large screen, mouse and full-sized keyboard. Fortunately for consumers, not all mobile advertisers are clueless. Now consider the same experience from a mobile point of view.

Company 200

Company Companies Mobile Advertising 200

Startup Professionals Musings

JUNE 12, 2021

The system will compile your interests in your local storage, so the more you use it, the more it learns about you, and the more relevant will be the results. Current advertising and public relations startups are already poised along these lines, all the way from clothes shopping, art galleries, online advertising, to managing press releases.

Web 152

Web Entrepreneur Software Review Google 152

Tech Zulu Event

NOVEMBER 11, 2013

Those who are more involved in traditional entertainment are seeing a major shift online which is why an additional one-day seminar was created to coincide with Silicon Beach Fest Hollywood as a partnership called, Idea to Screen. tech community and to discuss the opportunities and challenges facing us in the coming years. .”

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Both Sides of the Table

JULY 13, 2012

But they make the overwhelming majority of their money from advertising. They are selling audiences to advertisers. Whenever I talk about advertising people comment how much everybody hates ads. The customer are advertising agencies and brands themselves. But What About Mobile? Ads are effective. Believe me.

Mobile 311

Mobile Technical Review Google Screening 311

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

NOVEMBER 11, 2010

According to Lehmbeck, in an interview with socalTECH, the company's software takes key specifications from products such as televisions and other consumer electronics, and applies them to ads automatically, so that instead of just advertising a big screen television an ad might contain key terms and information about those products.

Yahoo 145

Yahoo Paid Search GRP Partners SoCalTech 145

InfoChachkie

JULY 25, 2012

RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Consumers are calling advertisers tens of billions (yes billions) of times a year to inquire about products and to buy things.

Netflix 191

Netflix Blogging Mobile Advertising 191

socalTECH

AUGUST 20, 2010

For this morning's interview, we thought we'd talk with Los Angeles-based Sidebar (www.sidebar.com), a venture backed startup in the mobile space, to learn more about what they are up to. What is Sidebar all about? By using our analytics platform, they learn about what consumers want. We caught up with CEO Patrick Kennedy.

Content 189

Content Screening Mobile Custom 189

Both Sides of the Table

AUGUST 21, 2011

My macro theme was “great entrepreneurs&# who mapped to my belief system about the kind of entrepreneurs I wanted to work with. While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. “People still want calls …&#.

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

MAY 21, 2013

I was pretty skeptical about the firm at first, but then I started talking with folks and getting to know the team, and saw how much revenue they were driving, and decided to make the leap. We were quite surprised to learn about the extent of your operations here. Our whole product and technology team is about 500 people.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. The founders, who are part of the Los Angeles StartEngine accelerator, talked to us about what they're doing.

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

MAY 21, 2013

I was pretty skeptical about the firm at first, but then I started talking with folks and getting to know the team, and saw how much revenue they were driving, and decided to make the leap. We were quite surprised to learn about the extent of your operations here. Our whole product and technology team is about 500 people.

Technical Review 211

Technical Review Glendale Advertising Google 211

Tech.Co

SEPTEMBER 28, 2017

Here at Sparkhouse in southern, California, we aren’t aware of a decrease in literacy (though the replacement of emoticons for words might say otherwise), but perhaps it tickles a certain part of the brain that enjoys the easiness of visual stimulation over reading all those words on that tiny screen. Video is popular.

Social Media 100

Social Media Media Tips Screening 100

socalTECH

JUNE 23, 2021

Alex tells us about how the startup had to reinvent itself during the pandemic, and how it's now taking advantage of the resurgence of the economy to build its business. Talk about your financial backing? Obviously, in March, admittedly you were thinking less about investors and just about life. What is Field Day?

Marketing 113

Marketing Los Angeles Zag Startup 113

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. We caught up with Jason Lehmbeck , one of the firm's founders, to hear more about the company. Talk a bit about your funding round?

Yahoo 171

Yahoo Platform Advertising Startup 171

InfoChachkie

FEBRUARY 10, 2014

Unfortunately, the market was as excited by the new devices as they were about the company''s revised name. In the course of dominating their initial direct response market, a number of enterprise-level advertisers began using Invoca''s unique marketing platform in ways the company had not foreseen. GoToMy Rebranding Campaign.

Technical Support 250

Technical Support Marketing Advertising SaaS 250

Tech Zulu Event

FEBRUARY 19, 2014

We discuss the serendipitous circumstances that brought the founding team together (one of the most unique founder stories I’ve heard to date) and move to topics surrounding the future of digital advertising. For more information about Enplug, visit their homepage and Crunchbase profile. Focus on Value, Not Advertising.

Social Media 106

Social Media Startup Screening Advertising 106

socalTECH

JULY 25, 2012

We spoke with founder Edward Park about how his new service allows Instagram users to buy and sell T-shirts from the service, and how he sees the service being a key piece of empowering creative users. What is Insteegram about? Edward Park: My background is screen printing and production. Imagine how tough it is for them.

Startup 174

Startup Commerce Web 2.0 Screening 174

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

socalTECH

OCTOBER 4, 2012

You've got a great idea for a web video series, but how do you learn about how to make that happen, to get distribution, and monetize that video? We spoke with Michael Tringe , one of the startup's co-founders, to learn more about what the company is getting set to launch. What is CreatorUp all about?

Web 187

Web Content Startup Education 187

Both Sides of the Table

FEBRUARY 7, 2011

From there most websites unfortunately don’t know what to really do with it so it basically just becomes a way to log you in and potentially allow advertisers to serve up more targeted (and therefore higher CPM) ads. We then spoke about startups. He knew he was an entrepreneur because he couldn’t stop thinking about ideas.

Startup 286

Startup Venture Capital Web Ideas 286

Both Sides of the Table

DECEMBER 19, 2011

He’s right about this. Initially the computer did basic functions like “screen validation” (making sure that you didn’t enter non-sensical data into fields, for example) and could take over functions like compiling your software code so you could check for errors before submitting it to the mainframe. .”

Web 355

Web HTML Mobile Social Network 355

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. When I recently wrote about how excited I was about investing in “ The Digital Living Room ,&# Hulu was only mentioned in the context of how Clicker.com was a much better metaphor for content discovery and search.

Hulu 292

Hulu Technical Review Content Advertising 292

Tech Zulu Event

NOVEMBER 25, 2013

” while watching the screen and registering nothing. We recently had the opportunity to sit down with co-founder Sean Kilbane and talk about, well, a bit of everything. We discuss advertising, Vidzey’s story, technology, business, interns, and entertainment. I’m staring at my screen, and there they were.

Entertainment 98

Entertainment Advertising Startup Media 98

InfoChachkie

AUGUST 7, 2013

margins offered by YouTube, MCNs must drive fans to purchase merchandise, experience videos on wholly owned (non-YouTube) sites and directly negotiate sponsorships with advertisers, rather than solely relying on YouTube''s ad network. Filling The Screen. However, to move beyond the average 16.5% Fighting Nerds. Share and Enjoy.

Course 190

Course Advertising Social Media Content 190

Tech Zulu Event

FEBRUARY 19, 2014

We discuss the serendipitous circumstances that brought the founding team together (one of the most unique founder stories I’ve heard to date) and move to topics surrounding the future of digital advertising. For more information about Enplug, visit their homepage and Crunchbase profile. Focus on Value, Not Advertising.

Social Media 81

Social Media Startup Screening Advertising 81

Both Sides of the Table

OCTOBER 19, 2010

Dana Settle & I are hosting a dinner tonight (10/20/10) with some of the biggest companies in entertainment to talk about the future of television, film & digital media. Think of about the rise of Japanese Anime , Spanish Novelas , Korean Drama or the rise of Bollywood entertainment from India.

Content 386

Content Google Media Hulu 386

Both Sides of the Table

SEPTEMBER 10, 2010

What was important about the Web is that it made it significantly easier for people to develop content that could be consumed by other people given the HTML mark-up language and it was open so anybody was free to create websites that others could discover and consume. Brands took out advertisements espousing their “AOL Keyword.&#.

Web 300

Web HTML SMTP Google 300

socalTECH

MARCH 15, 2013

We sat down with Forsblom to learn more about what he learned from his experience in Finland, and what he's hoping to do here. PhotoPoll is our first app to push live, and now we're working on our second app, AdTile, which is a mobile advertising solution for applications and mobile software. That's what we're all about.

Mobile 233

Mobile Southern California Startup Outsource Development 233

socalTECH

FEBRUARY 23, 2009

We spoke with Vince Bianco , the firm's CEO, about the company and its services. Tell us a little bit about Newsforce? What's the story behind Newsforce--how did the company come about? We also show you screen shots and everything of the search result pages. That's what our network does, in essence, for our clients.

News 124

News Advertising Press Sites 124

Startup Professionals Musings

FEBRUARY 4, 2017

It’s about re-imagining content to create blockbuster experiences that cannot be attained through any other medium. Look to the movie screen to see what you won’t soon forget. Then it’s time to innovate through the channels or platforms that are relevant. Don’t repurpose, re-imagine. Don’t just join the conversation, spark it.

Marketing 82

Marketing Demand Startup Custom 82

socalTECH

JANUARY 3, 2014

Scott is the founder of Laudville, and sat down with us to talk about her startup and the startup experience, and why she moved here to Los Angeles specifically to pursue her startup dreams. When we first alpha tested this, we just had watchable entertainment, movies and TV, many of them popping up in second screen apps. I love that.

Entertainment 206

Entertainment Startup Southern California Netflix 206

Tech Zulu Event

APRIL 15, 2012

Think of it as a short story about someone picking up your app and walking through it to get something done. One for each of the main Hero Screens you have in your application. A Hero Screen is defined as a major application screen, from which additional screens will branch out. Tell Me About User Roles.

Marketing 84

Marketing Screening Social Network Startup 84

Both Sides of the Table

FEBRUARY 15, 2011

We were talking about a company, Factual (disclosure my firm is an investor), which was founded by one of LA’s most talented Internet entrepreneurs, Gil Elbaz , who as co-founder of Applied Semantics (purchased by pre-IPO Google for $102 million and now Google AdSense) is responsible for a large portion of the Internet’s monetization.

Venture Capital 313

Venture Capital Southern California Google Startup 313

Tech Zulu Event

DECEMBER 6, 2013

Since we’re at CCE, what exactly gets Jim excited about tech and where Ford is moving? Like mobile devices, it’s not just about talking (or traveling) anymore. It’s about meeting your friends, connecting to each other, interacting.” For the full photo set, visit our Facebook.

Advertising 97

Advertising Startup Marketing Mobile 97

Both Sides of the Table

MARCH 30, 2010

Naturally I’m excited about this investment or I wouldn’t have done it. So when I started talking with Evan Rifkin almost a year ago about the company he was planning to build, I was intrigued. So what about the ad management business excites me? I’ll explain in detail below. Now, the details … 1.

Mobile 282

Mobile Invest Company Companies 282

SoCal CTO

JUNE 9, 2010

He’d been working at a well-funded startup for about a year and had come to terms with the fact that the startup was really a pretty dumb idea. Through advertising or direct sales, these sites harvest intent. We'll be your hosts for a three-part series about the use of MongoDB here at Etsy. Lots to learn from him. Stay Tuned.

Startup 248

Startup Venture Capital Conference Social Media 248