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WestlakeVillage-based online advertising firm ValueClick said Tuesday afternoon that it is acquiring Dotomi , a provider of real-time, dynamic display advertisingtechnology, in a deal worth $295M. The deal is split between 55 percent cash and 45 percent common stock.
In a sign that demand for employees from Southern California technology firms is on the rise, two, separate announcements Wednesday from local companies indicates that hiring demand at local companies is up, and companies are again scrambling to fill positions.
WestlakeVillage-based ValueClick , the online advertising firm, said today that it has named David A. Mediaplex is ValueClick's technology division. Yovanno as its new General Manager for its Mediaplex division. Yovanno was most recently CEO of Gigya. Yovanno will report to CEO Jim Zarley. READ MORE>>.
WestlakeVillage-based Conversant --the online advertising company which until a few days ago was known as ValueClick --said it has acquired Set Media , a digital video technologyadvertising company. Conversant said it will use the buy to strengthen its technology stack and portfolio. READ MORE>>.
WestlakeVillage-based ValueClick said today that it has partnered with LucidMedia , a provider of contextual analysis for online advertising. According to ValueClick, it will use the partnership to enable enhanced contextualization services within its online advertising platforms. READ MORE>>.
WestlakeVillage-based ValueClick said Wednesday that it has completed its acquisition of Dotomi , the provider of dynamic display advertisingtechnology. ValueClick said it paid 7.1 million in share so fits common stock, assumption of 0.5 million fully vested stock options, and $148M in cash.
WestlakeVillage-based Conversant , the online advertising and marketing technology company which was until recently known as ValueClick, has hired on the former head of Bing Shopping as a VP. conversant bing shopping valueclick executive microsoft advertisingtechnology' READ MORE>>.
WestlakeVillage-based web advertising firm ValueClick said late Monday that it has divested its Web Clients promotional lead generation business. ValueClick said the move is part of a strategy to grow its core online marketing services and technology. Name of the buyer was not disclosed. READ MORE>>.
WestlakeVillage-based J.D. Power , the unit of McGraw Hill Financial which measures consumer opinions of automotive manufacturers, said Wednesday that it has acquired digital advertising company Korrelate. power jdpower korrelate automotive information consumer sales advertising merger acquisition auto analytics software'
WestlakeVillage-based ValueClick said this morning that it has launched a new Platform Services offering within its ValueClick Media division. According to ValueClick, the new product pulls together the firm's data, audience targeting, and technology assets into a single solution. READ MORE>>.
Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets. Internet Brands had gone public just three years ago.
Row 44 / John Guidon / WestlakeVillage - Guidon sold his last firm--Comcore Semiconductor--back in 1998 to National Semiconductor, for a substantial gain. His latest startup, Row 44, is providing hardware to Southwest Airlines and other airlines for wireless access, and has a number of announced wins. which he sold to AOL.
WestlakeVillage-based ValueClick said this morning that it has named John Giuliani as its new Chief Operating Officer. The company said Giuliani will now head up the firm's ValueClick Media, Dotomi, Commission Junction, and Mediaplex technology businesses. READ MORE>>.
WestlakeVillage-based online advertising firm ValueClick disclosed today in a regulatory filing with the SEC that it has divested its AdVault software suite, and sold its inkjet e-commerce business. ValueClick said it retains its Mediaplex online advertisingtechnology businesses. READ MORE>>
Mediaplex, the technology division of online advertising firm ValueClick, has ventured into the behavioral targeting arena, with a new product, the firm said yesterday. Other features of the suite include dynamic optimization of ads based on performance, rich media advertisement support, and reporting tools.
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