Startup Professionals Musings

APRIL 7, 2021

The best are ones quickest and most willing to do the realignment on a continuous basis these days, as the market changes, customer interests change, and you learn from experience. Make sure the inspiration that launched your vision isn’t lost in the course of a pivot or market change. Revisit your startup vision and values.

Social Media 143

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Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. You can be pissed off, but I don’t set prices. That’s stupid.

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SoCal CTO

MARCH 13, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.

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Both Sides of the Table

NOVEMBER 14, 2017

What sized team can I afford in order to sell, market & provide service to these customers? In the case of MakeSpace we had huge initial successes in New York City as Rahul led the scaling of our drivers, our trucks and our warehouses and we figured out the right price points to beat the local competition.

Startup 286

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SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Finding Good Developers in Los Angeles? Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 23, 2007

skip to main | skip to sidebar SoCal CTO Friday, February 23, 2007 Events and Networking in Los Angeles One of the issues I discussed in Innovation and Geography was that the geography and traffic in Los Angeles generally makes it more difficult for networking. Early Stage Marketing and Branding – Farida Fotouh.

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Startup Professionals Musings

FEBRUARY 5, 2020

Yet, in the interest of full disclosure, and an honest intent to save future entrepreneurs some grief and money, I would remind you that starting any business has key dependencies on at least five major elements, including product design and delivery, the right people on the team, adequate funding, a sizable market opportunity, and marketing.

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Startup Professionals Musings

JANUARY 26, 2018

As a member of an angel investment group, I have to admit this is probably the most common rejection we issue. I learned this the hard way a few years ago in a startup where customers loved our idea and the free prototype, but we couldn’t sell one for the full price needed to meet our financial projections.

Custom 59

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Both Sides of the Table

SEPTEMBER 27, 2010

And that was evident on today’s Angel vs. VC panel. We need venture debt, factoring companies and public markets. If you’re an angel you invest your own money and you have nobody to answer to except your spouse. But you’re not an angel. That person would be better off raising angel money or no money.

Venture Capital 308

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Both Sides of the Table

DECEMBER 27, 2011

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you.

Startup 418

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Startup Professionals Musings

APRIL 20, 2015

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Here are some basic principles from my own experience that will improve your odds and keep you on the right track: Recognize that you are not the market.

Startup 107

Startup Sales Custom Customer 107

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

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Both Sides of the Table

OCTOBER 6, 2010

And they’re easy to remember because they all begin with an M: management, market, money and above all else momentum. This person had been introduced to me several times by angels and I was told that I’d be the perfect seed investor. Market Size - There is a lot of talk about “dip sh**&# companies these days.

Startup 360

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SoCal CTO

MARCH 20, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

MARCH 9, 2007

Posted byTony Karrer at 9:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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Startup Professionals Musings

AUGUST 13, 2012

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Marketing, sales, and partners.

Competition 113

Competition Metrics Startup Invest 113

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.

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Both Sides of the Table

JULY 16, 2013

The minute you try to monetize now they have metrics with which to beat you up and say you’re business has limitations.” Nobody is offering to put you on their scout program and pay you to be an angel investor. In your market conditions knowing what I know I would tend to go for it. The market. Yeah, I know.

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SoCal CTO

MARCH 20, 2007

Posted byTony Karrer at 5:02 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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Startup Professionals Musings

NOVEMBER 14, 2015

As an angel investor, I really prefer to hear evidence of credible traction today, not how great things could be in the future. You should be counting only those people who fit your target customer demographic and paid full price for the product or service, without any prior connection to you or the business.

Acquisition 100

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InfoChachkie

JANUARY 16, 2018

Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS. Most companies have a roadmap describing what they’re planning to build, deliver or market. We have had to take sub-market salaries.

Venture Capital 115

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SoCal CTO

MARCH 5, 2007

One of his companies - Gluecode - was sold to IBM for a pretty good price. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

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SoCal CTO

FEBRUARY 28, 2007

Posted byTony Karrer at 7:01 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

FEBRUARY 25, 2007

Posted byTony Karrer at 8:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

MARCH 1, 2007

Whether that’s pointing new entrepreneurs in the right direction–toward an attorney, an angel, or venture capitalist–or whether it’s helping a small company grow bigger–there’s a lot of people “behind the scenes&# working to help entrepreneurs succeed. Thats right on the money.

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Startup Professionals Musings

MAY 13, 2011

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Marketing, sales, and partners.

Competition 116

Competition Metrics Startup Sales 116

SoCal CTO

MARCH 20, 2007

Whats interesting is that Ive been seeing opportunities to use social marketing for businesses that typically target Time Poor audiences. I also read - The Difference Between Apple and Microsoft Marketing that tells us: Apples marketing is designed for Time Poor buyers, while Microsofts is designed for Time Rich buyers.

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SoCal CTO

FEBRUARY 27, 2007

One of the things that Greg Forgatch (the original CEO) should be credited with was testing many different marketing approaches until he found the ones that worked. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

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SoCal CTO

MARCH 12, 2007

Posted byTony Karrer at 2:57 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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socalTECH

JUNE 13, 2011

Well, Los Angeles-based KarmaGoat (www.karmagoat.com) has figured out a way to help people get rid of those unwanted items they have--and provide those proceeds to charity. Our marketplace is organized like a used item marketplace, like Amazon or eBay, or Craiglist, in that a seller lists an item, picks a cause, and sets a price.

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SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 7:05 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh.

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socalTECH

NOVEMBER 7, 2011

That's something which Los Angeles-based VroomGirls (www.vroomgirls.com) is looking to change--with the backing of sponsors like Toyota, Ferrari, and Lamborghini. I finally realized that there is nobody specifically speaking to women in the automotive world, either editorially, or frankly, even on the marketing side.

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Startup Professionals Musings

AUGUST 21, 2013

The best are ones quickest and most willing to do the realignment on a continuous basis these days, as the market changes, customer interests change, and you learn from experience. Make sure the inspiration that launched your vision isn’t lost in the course of a pivot or market change. Revisit your startup vision and values.

Startup 94

Startup Social Media Entrepreneur Framework 94

Both Sides of the Table

FEBRUARY 15, 2016

As I have pointed out in previous posts , 91% of VCs surveyed believe prices are declining (30% believe substantially) and 77% believe that funding will take longer than it has in the past. Remember those party rounds that became so popular over the past few years because they allowed higher prices and more favorable terms for entrepreneurs?

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SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., Probably the biggest drawback of Los Angeles is the distance and traffic that makes networking more difficult. Early Stage Marketing and Branding – Farida Fotouh.

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