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Why GoToMeeting’s SaaS Playbook Wouldn’t Work Today

InfoChachkie

A version of this article previously appeared in Forbes. During the early 2000’s, my team grew the company to one of the largest SaaS businesses of its day, with sales of $70 million. At approximately $600 million in recurring, annual revenue, the new GoTo Company will rank as one of the largest pure SaaS companies on the planet.

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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. They are an open-source & SaaS provider of eCommerce solutions. Write out the topic and maybe even the blog title.

Blogging 373
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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

A version of this article previously appeared on Inc. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Pink Floyd recorded DSOTM after a year of writing and performing the material in front of live audiences. However, it remained in the Top 200 for an astounding 14 years and 3 months.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

I’m sure you’ve heard the meme that “email is dead” – if fact if you Google it you’ll find a long list of articles that will mislead you. Only naive people believe that but for inexperienced entrepreneurs you can be fooled into the narrative by the press who sometimes write stories without the actual data.

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Playing the Long Game in Venture Capital

Both Sides of the Table

Our goal is to produce a $10 billion+ winner and remain the market leader in this SaaS category of AI in Sales & Marketing. He writes “Half of all venture funds outperform the stock market which is the benchmark most institutions measure VC funds against.” Guess you missed Coinbase.

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6 Tips for Building Relationships with Journalists

Both Sides of the Table

Robert’s article is worth reading. Journalists don’t know enough about your company before the show, don’t have time for proper research, and you will be competing for their time afterward with 49+ other companies that want them to write about you. - Oh, and Demo charges the startups $18,000.

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Trade Show Magic – How Invoca Owned Dreamforce, Without Breaking The Bank

InfoChachkie

A version of this article previously appeared in Forbes. Hosted by SAAS giant Salesforce, it is more akin to a circus than a professional event. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Why am I writing an article about a trade show that occurred nearly four months ago?