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Both Sides of the Table
MARCH 8, 2010
I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?
Both Sides of the Table
MARCH 14, 2013
Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?
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Both Sides of the Table
AUGUST 15, 2017
Yesterday I wrote a blog post about what the role of a board actually is. I can’t change who your board members are so let me offer some thoughts on how to make your interactions with your board more productive. Of course it’s not required and many don’t do it.
Startup Professionals Musings
MAY 14, 2014
Sponsored by VISA Business Running a small business as an entrepreneur is a never-ending challenge of new products, customers, competitors, and an unpredictable economy. This week is National Small Business Week in the US, so it’s a good time to celebrate your successes, and allow the rest of us to acknowledge your dedication and innovations.
Startup Professionals Musings
JUNE 2, 2011
Instead of following a proscribed course which may lead nowhere, entrepreneurial leaders such a Thiel are sparking a change in the way we think about success. With a bank account full of someone else's money, it's hard not to feel flush with cash and have a false sense of security. Your mortgage and grocery bill depend on it.
Both Sides of the Table
AUGUST 17, 2014
Just back from vacation and also some work travel and want to get back to blogging so expect a few posts over the next couple weeks. I’ll try to do a future blog post on some of my insights in watching Nanea enter the role and how the founders enabled her success. Ownership and accountability on feature releases.
Eric Greenspan
MAY 29, 2010
Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. That said, when a customer posts on Facebook that you should lower your prices by 50%, perhaps this is not something you should spend too much time on.
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