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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.

SEO 150
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BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

In this article you’ll discover how to start a blog that makes money. There are four types of blogs; written blogs, video blogs, photo blogs and a combination of these. We’ll primarily be discussing written blogs. There are two different components to make money blogging. Let’s discuss. Not really.

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Why Your Marketing Campaign Sucks

Both Sides of the Table

If you start with a POV rather than product features / functions or your own internal news story you’re already a long way down the track of answering the above questions. Why would I want to have a POV rather than talking about my cool new features? So how exactly do you break out then? I am a VC. I hand out money.

Marketing 389
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Southern California Tech Central

SoCal CTO

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. When I first started blogging Digg was still at its peak. How do people drive SEO growth? Rebelling is simply a form of snobbery. ” Me?

Marketing 379
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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Help a Reporter Out (HARO). Over 50,000 journalists use HARO to find experts to interview for TV, newspapers, books, magazines and blogs. Share with them how excited you are, ask them what they think and find out if there is one person they can share the good news with. Blogs and Forums. Search Engine Optimization (SEO).

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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

If I can help you avoid some of my first-time mistakes it would be a victory. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The truth is that we work in a very small, tight-knit industry and news & plans spread fast.

Marketing 380