Remove Blogging Remove Media Remove Satisfaction
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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Many soon find that what you do in a personal context doesn’t necessarily translate to your business, and measuring business value is quite different from measuring personal satisfaction.

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5 New Marketing Rules For Today’s Customer Generation

Startup Professionals Musings

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. You should be constantly trying new approaches via social media and online, and asking for feedback and input from influencers and customers.

Customer 168
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Should You Consider Replacing Yourself as CEO?

Both Sides of the Table

Jonathan Strauss took this issue head on in a blog post that I believe every startup founder should read on “ Replacing Oneself as CEO.” I know because I marked the occasion with a blog post on how to have a great VC meeting. Jonathan shared that experience in his blog post so I won’t repeat it.

Startup 303
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7 Success Factors When Your People Are The Solution

Startup Professionals Musings

Be accessible on social media, write a blog or articles for industry publications, and participate in conference panels and speaking engagements. Product companies sometimes equate customer satisfaction with customer service, but it’s more than that, especially with services. Be a visible and available expert in your domain.

Startup 174
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6 Tips For Entrepreneurs To Lock In On The Right Road

Startup Professionals Musings

There is no standard course for this, but the answers are accessible online, if you know how to search, follow blogs, and interact with the relevant social media groups. Entrepreneurs should be monitoring online curator platforms and blogs. They do need the first few steps, and where to find the next steps.

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10 Keys For Responding To A Reputation Crisis Online

Startup Professionals Musings

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. Every reported problem likely means that many similar ones went unreported.

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7 Workplace Culture Dynamics That You Need to Support

Startup Professionals Musings

Studies have shown that work productivity is related to a happier work culture , and customer satisfaction and loyalty are also dependent on the culture. Use marketing, blogging, and industry conferences to get the message out. The stigma of a clunky desktop today can easily lower worker engagement and satisfaction.