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Expanding Business with Social Media

SoCal Tech Calendar

Companies that have social media strategies are finding them to be a valuable tool for driving customer engagement and building brand loyalty; one that translates into real revenue and increased customer satisfaction. See [link] (more).

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6 Ways To Improve Your Odds Of New Business Success

Startup Professionals Musings

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Look for validation from your mainstream customers.

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6 Keys To Thriving In This New Era Of Remote Services

Startup Professionals Musings

Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success. Here is my list of some key recommendations to help you get your fair share of business: Customize and personalize every communication you can. Provide relevant case studies illustrating your results.

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8 Key Human-Centered Leadership Elements In Business

Startup Professionals Musings

In my search for guidance on modern business leadership studies, both scientific and actual case studies, I was impressed with a new book, “ Head and Heart: The Art of Modern Leadership ,” by Dr. Kirstin Ferguson. You need both to create better outcomes and increase job satisfaction. Demonstrate the courage to take risks.

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The Evolution of the App Stores

Xconomy

Customer experience is a high priority for both companies. As customer feedback becomes critical to creating a better experience, Google announced several components of the Play Store that will support companies in their quest to understand consumers. Here are three of the most important takeaways: 1.

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Your “drop dead” question for a customer survey

Berkonomics

It reminds us that our customers, especially early adapters, must want to continue to use our products to the extent that they “would be very disappointed” if unable to do so in the future. It means you can use this respondent as a resource for case studies and marketing quotes in the future. Why it’s a great question.

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You Can’t Teach People To Be Entrepreneurs, But Entrepreneurs Can Be Taught

InfoChachkie

I am proud that students who express satisfaction with my classes also note that they involve a significant time commitment. I especially enjoyed this course because it afforded me with the opportunity to discuss ethical dilemmas raised in case studies involving real companies. out of 5 in both Helpfulness and Clarity.