Startup Professionals Musings
SEPTEMBER 3, 2021
Today, with the Internet and social media, if you aren’t visible in a positive way to everyone, including customers, your leadership efforts will be lost. You need to be visible in marketing efforts, viral videos, and interactions with key customer segments. Online it may be time to take a formal position via blogs and interviews.
Startup Professionals Musings
JANUARY 21, 2022
Thus, ever after years as an executive in IBM and other companies, I’m still looking for the magic. You must take the initiative to talk to customers, suppliers, other employees, and understand the process. The key here is to adopt a “ proactive personality.”
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Startup Professionals Musings
APRIL 24, 2019
At the very least, big brands like IBM and McDonalds still take decades to achieve influence, whereas people have become influencers with only a few months of work. I still see too many aspiring business leaders highlighting their technology, product features, and price, more than customer value and usability.
Eric Greenspan
MAY 9, 2013
So often I find myself coaching others on how they behave on social networks. About me: I’m a dad, a social research marketer, customer service champion, closet chef, TEDster. So I figured I’d share my thoughts publicly: 1. When an old friend posts on your timeline, it better not be an ad for free Southwest tickets.
Startup Professionals Musings
DECEMBER 7, 2019
I found some good guidance on this subject in a new book, “ The Leader You Want To Be ,” by Amy Jen Su, a managing partner in an executive coaching and leadership development firm. In business, we all have to deal with real constraints around every unknown, such as a limited budget, not enough time, and fickle customers.
Both Sides of the Table
APRIL 3, 2014
” So I did want any rational person who wants to improve does – I hired a coach. Whenever I heard why we didn’t feel a sales process at an important customer was going well (or if we lost) I would get involved myself. They are as good at selling you as they are at selling your product to customers.
Both Sides of the Table
FEBRUARY 5, 2011
So I did want any rational person who wants to improve does – I hired a coach. Whenever I heard why we didn’t feel a sales process at an important customer was going well (or if we lost) I would get involved myself. They are as good at selling you as they are at selling your product to customers.
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