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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

Product 424
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Relativity Media Sells Stake To Singaporean Social Networking Company YuuZoo

socalTECH

Beverly Hills-based movie studio Relativity Media --which is behind such titles as Limitless, Masterminds, and Immortals--scored a big investment from Singaporean Internet company YuuZoo , the two companies said this morning. The two said that YuuZoo will initially buy 33.3

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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TaskUs Takes $250M From Blackstone

socalTECH

Santa Monica-based business outsourcing service provider TaskUs , founded by Bryce Maddock and Jaspar Weir, said this morning that it has raised $250M in an investment round. The investment came from private equity investor Blackstone Group. According to TaskUs, the funding round values the company at $500M. READ MORE>>.

Outsource 100
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ventureLab Takes On Startup Incubation

socalTECH

Los Angeles-based ventureLab Growth Partners said Tuesday afternoon that it has launched a new "startup studio" to invest in and build early stage startups. According to ventureLab, it will provide seed funding, along with product, marketing, and opertional support to its companies. The new startup studio is led by Mike Prasad.

Incubator 229
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6 Cost-Cutting Recommendations For New Entrepreneurs

Startup Professionals Musings

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Almost anyone can start a company today on a shoestring budget, following these cost-cutting recommendations: Establish a solid legal structure for your business.