InfoChachkie

OCTOBER 24, 2011

As Guy Kawasaki pointed out in our recent conversation , “…it is cheaper than ever to start a company. Marketing is free or cheap because of social media. If there was ever a time to start a company, this is it.”. People are free or cheap because of the recession. Basically, everything is free. Save Your Timing For Comedy.

Company 257

Company Companies Startup Study 257

Startup Professionals Musings

OCTOBER 28, 2020

He brings a wealth of experience to the table, based on years of consulting work with middle market companies around the world. If you start with a distorted or biased view of what your company needs, no execution is likely to achieve the results that win. Beware of biases that can work against strategic initiatives.

Coach 159

Coach Resource Summary Metrics 159

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

InfoChachkie

MAY 16, 2011

As an entrepreneur and startup investor, I have helped create companies which achieved two IPOs which collectively raised over $100 million, as well as two acquisitions which totaled $385 million. Fallacy: AdVentures tend to evolve once you begin speaking with pesky customers and demanding partners. “Learn from the mistakes of others.

Startup 242

Startup Outsource Development Outsource Sales 242

SoCal CTO

SEPTEMBER 20, 2011

One of the readers asked my opinion around sharing your startup concept: My first question has always been - how do you protect your idea while shopping around for feedback, partners, developers, etc.? Especially if the idea could be whipped-up by a few 24-year olds in a few weeks? Lots of thoughts here. You’ll get suggestions for improvements.

Startup 211

Startup IP Ideas Patents 211

SoCal CTO

SEPTEMBER 20, 2011

One of the readers asked my opinion around sharing your startup concept: My first question has always been - how do you protect your idea while shopping around for feedback, partners, developers, etc.? Especially if the idea could be whipped-up by a few 24-year olds in a few weeks? Lots of thoughts here. You’ll get suggestions for improvements.

Startup 198

Startup IP Ideas Patents 198

SoCal Delicious

MAY 6, 2012

Features like this, as well as our daily interviews wouldn’t be possible without the amazing support of our sponsor eMinutes – a law firm here in Los Angeles that focuses on helping entrepreneurs structure their companies. Thank you eMinutes. Right now they’re setting up 500 free corporations for first time entrepreneurs.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78