Startup Professionals Musings

MARCH 3, 2021

For example, if you have ever watched the Shark Tank show on TV, they always ask about the cost of customer acquisition. It still amazes me that some entrepreneurs seem totally at a loss on this question, or customer retention rate, or even margin expectations. Show that you have to ability to move the ball forward.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Startup Professionals Musings

AUGUST 31, 2018

As the Global Customer Growth Evangelist at Salesforce, with implementation roles at many other companies, she makes a host of relevant observations for every business owner. These days, customers remember the total experience with a company longer than they remember the price they paid.

Examples 67

Examples Customer Custom Software Review 67

Startup Professionals Musings

JUNE 30, 2013

Relevancy for an early-stage company is the discovery and understanding of the real addressable market for a product or service. This is not the total opportunity out there, and not the total target market, but the subset of customers who have and will spend the money you need to cure their pain. A startup must gain balanced traction.

Startup 117

Startup Education Customer Custom 117

Startup Professionals Musings

DECEMBER 17, 2016

Relevancy for an early-stage company is the discovery and understanding of the real addressable market for a product or service. This is not the total opportunity out there, and not the total target market, but the subset of customers who have and will spend the money you need to cure their pain. A startup must gain balanced traction.

Capital 58

Capital Startup Education Customer 58

Startup Professionals Musings

MAY 28, 2012

Relevancy for an early-stage company is the discovery and understanding of the real addressable market for a product or service. This is not the total opportunity out there, and not the total target market, but the subset of customers who have and will spend the money you need to cure their pain. A startup must gain traction.

Startup 99

Startup Education Customer Custom 99

Startup Professionals Musings

DECEMBER 10, 2014

With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. The very best marketing is word-of-mouth from your very happy customers. Proactively seek out win-win alliances. Voluntary open-ended alliances are more important than ever, and easier than ever.

Technical Review 106

Technical Review Startup Innocal Mobile 106

InfoChachkie

MAY 23, 2011

As noted in Contract Traps Entrepreneurs Should Avoid , exclusivity can kill a small company. Unfortunately, many Big Dumb Companies (BDCs) assume they must unfairly skew the market in their favor by precluding you from freely working with anyone you choose. An Alliance Of Two.

Technical Review 183

Technical Review Marketing Sales Competition 183

socalTECH

SEPTEMBER 19, 2014

We caught up with Rachel recently to hear more about the company. What''s the story behind the company? Rachel Payne: I was working at Google for about eight years, most recently in global strategic alliances. How is your company funded, and where are you now? One of our customers is Inc. What is FEM?

Google 233

Google Content Startup Venice 233

TechCrunch LA

MARCH 17, 2019

The new information, gleaned from recently unsealed court documents , provides new insight into the company’s past activities and what that might mean for its upcoming IPO. There’s a new autonomous trucking company coming out of stealth. What else are we hearing? We’ll share more soon. Deal of the week.

San Fernando 217

San Fernando Los Angeles Commerce News 217

Startup Professionals Musings

DECEMBER 23, 2015

With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. The very best marketing is word-of-mouth from your very happy customers. Proactively seek out win-win alliances. Voluntary open-ended alliances are more important than ever, and easier than ever.

Marketing 56

Marketing Startup Technical Review Innocal 56

SoCal CTO

MAY 15, 2009

Social networking sites and microblogs are used not only to build company brands, but to foster productivity; social media tools help build communities around the question, "What are you working on?" This Panel will explore issues such as: How can companies best utilize social networking media? What are the risks and rewards?

Social Network 150

Social Network Networking Yammer CTO Hire 150

Startup Professionals Musings

MAY 4, 2011

Companies today are paranoid, afraid that even their friends will steal their business. Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility.

Startup 90

Startup Examples Customer Custom 90

InfoChachkie

JULY 18, 2011

When starting a company, luck plays a bigger role than many successful entrepreneurs care to admit, and a smaller role than unsuccessful entrepreneurs like to claim. Instead, show them that they can increase their odds of success by forming alliances, taking calculated risks and negotiating mutually advantageous deals.

Entrepreneur 216

Entrepreneur Startup Outsource Development Paramount 216

Eric Greenspan

FEBRUARY 2, 2010

Your BBB has formed a strategic alliance to help save you money in your everyday costs starting immediately. Real quickly, most companies that offer credit card processing are a middle-man (most banks are middle-man). He told me this was a service the BBB provided to its customers since they saved so much money on the same service.

Santa Barbara 265

Santa Barbara Technical Advisors Email Technical Review 265

Startup Professionals Musings

APRIL 9, 2010

For “coopetition” (also called a strategic alliance) to work, companies need to very clearly define where they are working together, and where they are competing. Here are some examples of common alliances between competitors that are synergistic deals: Cost sharing and economies of scale. Cross endorsement. Possible investor.

Startup 48

Startup Customer Custom Sales 48

InfoChachkie

SEPTEMBER 1, 2009

The players who go first have a much higher probability of landing on an available property during their initial trips around the board.When starting a company, luck plays a bigger role than successful entrepreneurs care to admit, and a smaller role than unsuccessful entrepreneurs like to claim.

Outsource Development 154

Outsource Development Entrepreneur Training Startup 154

Startup Professionals Musings

MAY 6, 2016

But in my experience as a startup advisor, too many entrepreneurs get stuck there, and always find excuses for not really exploring mergers, acquisitions, partnerships, and alliance alternatives. For example, at any given moment in your business, you may be limited by development, marketing, or sales. Think outside the box.

Startup 56

Startup Outsource Development Organization Outsource 56

SoCal CTO

JANUARY 5, 2011

500 Hats , January 10, 2010 Developing new startup ideas - Chris Dixon , March 14, 2010 Batch Processing Millions and Millions of Images - Code as Craft , July 9, 2010 jQuery Plugin: Give Your Characters a NobleCount - The Product Guy , March 23, 2010 How do the sample Series Seed financing documents differ from typical Series A financing documents?

Startup 378

Startup Venture Capital Blogging CTO Coach 378