Startup Professionals Musings

MARCH 21, 2015

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

DECEMBER 14, 2013

Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

OCTOBER 14, 2017

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 56

Search Engine Optimization Content Social Network Google 56

Startup Professionals Musings

JANUARY 29, 2017

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content. Marty Zwilling.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

NOVEMBER 3, 2012

Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

SEPTEMBER 5, 2013

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content. Marty Zwilling.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

AUGUST 25, 2011

Recent reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

AUGUST 30, 2012

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 85

Search Engine Optimization Content Social Network Google 85

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

MAY 28, 2011

Every startup fears that one angry and unfair customer who can jeopardize the business by a SCREAMING post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Web 93

Web Search Engine Optimization Content Social Network 93

Startup Professionals Musings

AUGUST 10, 2012

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content. Marty Zwilling.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Tracking and performance reporting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

APRIL 27, 2011

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content. Marty Zwilling.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Tech Zulu Event

NOVEMBER 18, 2011

Let me explain why this company had such an impact on my life. Ask yourself, ‘what does my company solve’? Help a Reporter Out (HARO). Sign up for HARO so that these journalists can connect with you and in turn your company can gain more exposure. If these companies have email lists even better!

Customer 85

Customer Custom Marketing SEO 85