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Entrepreneurs: Are You an Olympic Athlete or a Spectator?

InfoChachkie

The following guest post is from Laurie Barkman, Marketing Lead at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. The conference ends with the Champion Awards Dinner.

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Inventor Or Innovator – Which Are You?

InfoChachkie

Some first-time entrepreneurs mistakenly believe that they are not entrepreneurs because they have never invented anything nor have they come up with a novel idea upon which a company could be built. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • EmailRSS.

Ideas 221
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Brad Feld: Secrets To A Successful Startup Life (Hint – Creating Wealth Ain’t Everything)

InfoChachkie

I caught up with Brad between promotional events for Startup Life. the sale of a company or other liquidity event) and spend it on something fun and frivolous. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • EmailRSS. Share and Enjoy.

Startup 248
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The Power Of Mouth To Mouth Marketing

InfoChachkie

We did not purchase tickets for the event. . In Hubba''s case, the company was well rewarded for its boldness. 4 analysts, 6 potential partners and 9 institutional investors reached out to the company. Big competitors like SAP and Microsoft immediately started spending large amounts on the company''s site.

Marketing 239
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

Rather than hire the clichéd booth babes (which I have always found to be more than a bit sleazy), the company secured the services of a cigar-smoking, bearded angel with an exaggerated New York accent. Her company has since signed a contract with Central Desktop. A company has a personality.

Marketing 209
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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Unlike many viral marketing events, the company''s latest guerilla marketing stunt was not luck. As noted in Hacking Hacker News , the company previously dominated the mindshare of the web development community by facilitating the spread of a random posting on Hacker News. Don''t Force It. Share and Enjoy.

Customer 195
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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

Although the exact sequence of events is a bit unclear, it appears that Hacker News user "lukethomas"(who is unaffiliated with Divshot) was prompted to create the Hacker News post after reading a tweet about the initiation of the company's private beta. Be Yourself - Represent yourself, not the company in your comments.

News 198