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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

This is a post to help you figure out why you should write and what you should talk about. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this.

Blogging 373
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The Power of Twitter in Information Discovery

Both Sides of the Table

Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets.

RSS 349
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What The Heck Does “Traction” Really Mean To A VC?

InfoChachkie

Nearly every entrepreneur has heard the refrain, "Get back to me when you have some traction,” while seeking funding. Once people who do not know you and have no vested interest in your company's success begin expending their time, money and resources to leverage your value proposition, you are gaining traction. Share and Enjoy.

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The Series A Crunch Is For Entrepreneurs Who Can’t Create Their Own Luck

InfoChachkie

Jim Andelman, my Partner at Rincon Venture Partners , aptly describes the genesis of the Series A crunch, stating that: "Over the next 12-to-18 months, a lot of good companies that have been Seed financed are going to have a tough time raising a Series . A version of this article previously appeared on Forbes. A from a new outside lead.

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How To Become a VC

InfoChachkie

I define a "VC" as, "a professional investor who deploys third-party funds into relatively early-stage companies." In contrast, the operational experiences required to take a company from its founding through a successful exit are additive to early-stage startups. Microscopic Industry. Manipulate Your Odds.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. My firm, GRP Partners, invested in the company that innovated this entire category – Overture (formerly known as GoTo.com). I covered that topic in my Twitter is RSS post. Thus, we click!

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5 things Silicon Valley gets wrong about Southern California

SoCal Delicious

VentureBeat | News About Tech, Money and Innovation. 10 New York City startups we’re crazy about. 5 things Silicon Valley gets wrong about Southern California. I assumed that the people of Los Angeles were disingenuous attention whores and didn’t know anything about technology.”. Whats Hot Menu. what’s hot?