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Snap’s Yellow accelerator debuts its third batch of investments

TechCrunch LA

The group occupies some familiar spaces for past investments, with a focus on niche social communities, mobile media tools and augmented reality. Snap investment Hardworkers. The 10 startups in Yellow’s third batch include: Brightly : a media platform and community that promotes ethical and sustainable brands.

Invest 237
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After pulling in around $80 million last year in revenue, LA’s StackCommerce is acquired by TPG’s Integrated Media Company

TechCrunch LA

The Los Angeles-based commerce and content platform StackCommerce has been acquired by the Integrated Media Company, a holding company set up by the massive private equity fund, TPG, to acquire new media businesses. As a part of Integrated Media, StackCommerce will join properties like Fandom and Goal.com.

Media 134
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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no no surprise?—?that’s

Product 424
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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

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PR0HBTD Picks Up $12M For Cannabis Media Brand

socalTECH

Los Angeles-based PR0HBTD , a startup which says it is developing a "cannabis lifestyle media and brand platform", announced this week that it has raised a Series A investment round worth $8M, bringing its total raised to $12M.

Media 133
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OCV Partners Gets $200M, And Hemi Zucker, For Investment Efforts

socalTECH

Los Angeles-based venture capital investor OCV Partners has received $200M from j2 Global--and added outgoing j2 Global CEO Hemi Zucker--to ramp up its investments in technology companies. j2 said that it is using OCV Partners to invest in promising businesses and technologies that were not a fit with j2's public company environment.

Invest 133
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Despite the economy, LA’s Maple Media is hunting for app acquisitions

TechCrunch LA

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Other apps in the company’s portfolio include Pic Stitch, the photo collage editor and the calendar app, WeCal. . ”