Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition.

Social Media 59

Social Media Media Entrepreneur Platform 59

Startup Professionals Musings

NOVEMBER 3, 2019

It happens on the front end for startups to get traction, and then again later for every company as the economy, competition, and culture changes around them. In all cases, it’s more effective and less painful to do it as a planned process, rather than a crash course in survival.

Course 85

Course IBM IBM Social Media 85

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the new book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition.

Social Media 79

Social Media Media Marketing Platform 79

Tech Zulu Event

APRIL 30, 2014

In order to support all of these teams, there are several on-campus startup competitions every year, from the Silicon Beach USC competition to the New Venture Seed Competition, with prize funds to help build the companies. With the ability to import images from social media, HipTraveler creates a shareable, searchable itinerary.

Competition 104

Competition Startup USC Southern California 104

Startup Professionals Musings

SEPTEMBER 16, 2023

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Marty Zwilling

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

AUGUST 14, 2014

Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos. So what are some of the key points that you should highlight in your investor slides to convince investors that you indeed do have a long-term competitive advantage over other alternatives in the marketplace?

Competition 93

Competition Startup Patents Slides 93

Startup Professionals Musings

FEBRUARY 14, 2021

Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos. So what are some of the key points that you should highlight in your investor slides to convince investors that you indeed do have a long-term competitive advantage over other alternatives in the marketplace?

Competition 166

Competition Funding Startup Patents 166

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Keeping it simple is the best course. The days of leadership without engagement are gone. Never be too busy to talk to real customers.

Customer 140

Customer Custom Social Media Metrics 140

Startup Professionals Musings

MARCH 4, 2023

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks. Of course, the concept of force multiplication goes far beyond your startup networks.

Social Media 106

Social Media Software Review Course Networking 106

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. As times change, you may need new metrics, such as total experience, web site hits, and social media complaints.

Marketing 162

Marketing Social Media Metrics Customer 162

Startup Professionals Musings

APRIL 7, 2021

The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate. Make sure the inspiration that launched your vision isn’t lost in the course of a pivot or market change. Realign all elements of the plan.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

DECEMBER 29, 2021

These include recognized social media influencers, industry experts, and even early customers. Today’s generation of customers assign value to uniqueness, flexibility, and a perfect fit, so this is a competitive advantage you can highlight with credibility. Perception is better than reality.

Social Media 134

Social Media Case Study Customer Custom 134

Startup Professionals Musings

NOVEMBER 28, 2020

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Marty Zwilling.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

AUGUST 3, 2022

Of course, such actions are equally applicable to businesses at any stage. Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Reach out to reward online influencers and advocates.

Marketing 119

Marketing Social Media Mentor Conference 119

Startup Professionals Musings

OCTOBER 30, 2022

Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media. Of course, both you and they will make mistakes, which are the best learning experiences.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

JUNE 26, 2022

In fact, most employee training courses recommend the distance if the work relationship crosses management levels, and most management policies strictly forbid fraternizing with the team. Can be a competitive advantage. Of course, all these things can happen in any workship. Competition over salary, promotions, and position.

Startup 119

Startup Course Competition Social Media 119

Berkonomics

NOVEMBER 9, 2017

Of course not. You’ll have less competition. Competition is good, but – if there are hundreds of businesses out there that already have gotten to and penetrated this niche – you’re going to find it hard to get through the marketing noise. Why Is niche marketing important? This is easy.

Marketing 266

Marketing Resource Advertising Social Media 266

Startup Professionals Musings

FEBRUARY 10, 2023

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media.

Technical Review 138

Technical Review Startup Innocal Offshore 138

Startup Professionals Musings

AUGUST 7, 2022

It happens on the front end for startups to get traction, and then again later for every company as the economy, competition, and culture changes around them. In all cases, it’s more effective and less painful to do it as a planned process, rather than a crash course in survival.

Course 127

Course IBM IBM Social Media 127

Startup Professionals Musings

JUNE 1, 2020

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks. Of course, the concept of force multiplication goes far beyond your startup networks.

Tips 124

Tips Social Media Software Review Course 124

Startup Professionals Musings

JANUARY 7, 2023

With the success of Facebook and Twitter, I still see new social media startups almost every day, with most destined to fail. Of course, there are many other common reasons for startup failure, including inexperienced teams, inadequate marketing, no intellectual property, business model doesn’t work, or just giving up too early.

Entrepreneur 125

Entrepreneur Netflix Social Media Startup 125

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Keeping it simple is the best course. The days of leadership without engagement are gone. Never be too busy to talk to real customers.

Social Media 128

Social Media Metrics Customer Custom 128

Startup Professionals Musings

OCTOBER 15, 2022

Of course, previous successes provide more direct evidence of a network of the right people. From an investor perspective, understanding and acting early to establish a sustainable competitive advantage, and barrier to entry, is the best assurance of a financial return. Exudes integrity, humility, and stability.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Startup Professionals Musings

APRIL 20, 2022

Of course, even the best talent needs communication, training, and support to create the culture you need. Foster collaboration rather than competition. With the Internet and social media, your culture is no longer just an internal thing, but extends broadly to customers, investors, and vendors.

Product 109

Product Training Customer Custom 109

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

SEPTEMBER 22, 2022

In this age of instant communication through the Internet and social media, people remember personal images more than a product or service name. Of course, you can’t possibly brand yourself if you don’t know who you really are. The smart ones were already working on new features, and able to counter competition quickly.

Marketing 133

Marketing Customer Custom Outsource Development 133

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. So I need to stand out in two areas in which I compete for attention – social media and news readers. And of course the other place I inform myself is on Twitter. I never saw it go out with a “tip @techmeme” on Twitter. I should know.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Startup Professionals Musings

JULY 23, 2021

Yet every change can cause brand dilution or competition you don’t need. Pay close attention to social media and online feedback, and never respond defensively. Of course, we can all agree that the customer isn’t always right, but it does your brand no good to debate the issue.

Examples 170

Examples Customer Custom Social Media 170

Startup Professionals Musings

JUNE 2, 2023

Of course, every risk level can be mitigated by a good plan that addresses the issue, offers a credible action plan, and will convince you, as well as investors and customers, that what looks like a risk to many is actually a sustainable competitive advantage for your startup. You need a big differentiator in these arenas.

Invest 98

Invest Sites Technical Review Social Media 98

Startup Professionals Musings

JANUARY 23, 2022

In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences. Of course, some balance is required. The right people make productive processes, not the other way around. Taking care of people generates a quid pro quo.

Coach 128

Coach Organization Mentor Startup 128

Startup Professionals Musings

AUGUST 25, 2021

Of course, that’s a personal decision, with many considerations and risks, but in my experience, the answer depends on some key mindset elements you can best assess. Marketing is necessary via social media, traditional media, and personal visibility, to attract customers, loyalty, and a competitive brand image.

Entrepreneur 158

Entrepreneur Satisfaction Ideas Social Media 158

Startup Professionals Musings

FEBRUARY 3, 2020

Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media. Of course, both you and they will make mistakes, which are the best learning experiences.

Customer 124

Customer Custom Startup Course 124

Startup Professionals Musings

JANUARY 2, 2021

In today’s world, every organization needs to be in a constant state of change to stay competitive. Of course, talking and giving orders is no substitute for doing. You are in the best position to take the initiative to address growth, emerging technologies, and changing customer needs. Don’t wait for a crisis to test accountability.

Training 173

Training Examples Startup Social Media 173

Startup Professionals Musings

AUGUST 21, 2022

Of course, the best solution would be a new wave of so-called whole-brain thinkers, but this term is usually reserved for Einstein and Picasso, and no entrepreneurs that I can name. Even right- brain dominant adults are hard to find, according to many expert views. Creativity is the key word here. Dream big but start small.

Guide 137

Guide Entrepreneur Social Media Ideas 137