Startup Professionals Musings

APRIL 6, 2014

Virtual living: the rise and growing dominance of social media. As an entrepreneur, what steps can you take to help your business not only survive the data hurricane, but to thrive under these new and challenging conditions? Big Data Christopher Surdak entrepreneur information wave startup' Marty Zwilling.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. None should be considered competitive mutually exclusive to any other.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

OCTOBER 26, 2022

With social media and smart phone apps, real product information spreads at astounding speeds. Entrepreneurs that are not listening, not engaging, and not changing are destined to be left behind even in the best of times. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly.

Technical Review 151

Technical Review Organization Social Media Entrepreneur 151

Startup Professionals Musings

MAY 27, 2015

Aspiring entrepreneurs who rely only on traditional learning vehicles (teachers, classrooms, and risk-free practice) are doomed to failure in founding a startup today. The Internet and the current information wave have changed everything. The Internet and the current information wave have changed everything.

Entrepreneur 102

Entrepreneur Social Media Startup Education 102

Startup Professionals Musings

NOVEMBER 9, 2022

The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something now for a competitive advantage in the future. FabLab s is an example of a new class of facilities for entrepreneurs to start experimenting early.

IBM 131

IBM IBM Startup Examples 131

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. The price of entry can be less than $10,000, so the competition is huge and growing rapidly. Information is certain to grow faster than anything else generated by humans, and the Internet of Things (IoT) is a huge contributor.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. None should be considered competitive mutually exclusive to any other.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

FEBRUARY 25, 2018

The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something now for a competitive advantage in the future. FabLab s is an example of a new class of facilities for entrepreneurs to start experimenting early.

Competition 60

Competition IBM IBM Startup 60

InfoChachkie

AUGUST 4, 2014

In fact, for the past 27-years, he has specialized in bringing exotic travel destinations to those of us who are healthy and active but whose competitive sporting days are long behind us. If you could share one startup lesson with a young entrepreneur, what would it be? Then we started advertising and getting media attention.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Both Sides of the Table

DECEMBER 17, 2009

This is part of my new series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I also wonder about the entrepreneur who would sign a term sheet that came from somebody they hadn’t gotten to know over time. Great entrepreneurs pivot.

Entrepreneur 291

Entrepreneur Startup Google Yammer 291

Startup Professionals Musings

JUNE 6, 2020

Aspiring entrepreneurs who rely only on traditional learning vehicles (teachers, classrooms, and risk-free practice) are doomed to failure in anticipating change today. The Internet and the current information wave have changed everything. The Internet and the current information wave have changed everything.

Social Media 127

Social Media Startup Education Entrepreneur 127

Berkonomics

AUGUST 16, 2018

Over the years, I have often heard the complaint from CEO friends that they have become so swamped by the demands of their growing businesses that they feel themselves further and further from the center of their industry, no longer at the forefront of information and competitive development. The risk of the daily routine.

Marketing 120

Marketing Demand Media Entrepreneur 120

Startup Professionals Musings

JULY 23, 2023

Every startup and every new business needs a unique selling proposition (USP) to get people’s attention these days, and make it stand out in the information overload we all see. Merrin is a serial entrepreneur and CEO of Liquidnet, who faced the challenge of major change to some of the most complex stock trading systems in the world.

Startup 96

Startup Education Ideas Customer 96

Startup Professionals Musings

SEPTEMBER 6, 2021

Most entrepreneurs start their company with the highest of ideals, and wouldn’t dream of building one with a culture of indifference or downright unethical behavior. Yet all too many succumb to the pressures of survival, driven by demanding investors or a cutthroat competitive environment. Lack of communication from the top.

Startup 128

Startup Social Media Organization Entrepreneur 128

TechCrunch LA

SEPTEMBER 7, 2021

In today’s highly competitive ad environment, both content and data are kings. At the time, it was doing Facebook media buying for e-commerce companies. DTC entrepreneurs are more focused on immediate impact, because if they’re not selling product, there’s no large brand propping them up. The key takeaway?

Commerce 211

Commerce Content Marketing Startup 211

Berkonomics

AUGUST 5, 2011

Over the years, I have often heard the complaint from CEO friends that they have become so swamped by the demands of their growing businesses that they feel themselves further and further from the center of their industry, no longer at the forefront of information and competitive development.

Marketing 191

Marketing Demand Media Resource 191

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Here is my adaptation of his engagement principles for all the aspiring entrepreneurs I advise: Learn to adopt an outsider’s perspective.

Social Media 128

Social Media Metrics Customer Custom 128

Startup Professionals Musings

DECEMBER 29, 2021

I’m often surprised when you as an aspiring entrepreneur, looking for investors, tell me your solution is so innovative that you don’t have to worry about differentiating it from competitors, and customers will flock to it without a real marketing campaign. Perception is better than reality. Personalization is the ultimate differentiation.

Social Media 134

Social Media Case Study Customer Custom 134

socalTECH

SEPTEMBER 24, 2014

What happens when you apply big data and computer science to digest all of that social data being fed into Twitter and other social platforms--and cross match that to location information? Our mission is to organize all of the world''s real time location information. What is Tilofy about? My degree is from USC in big data.

USC 236

USC Southern California Organization UCLA 236

Startup Professionals Musings

SEPTEMBER 24, 2014

Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally excited and want to contribute immediately. Too much detail at first contact is just as much of a turnoff as no information. Marty Zwilling.

Entrepreneur 119

Entrepreneur Technical Review Statistics Startup 119

Startup Professionals Musings

OCTOBER 6, 2023

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

NOVEMBER 4, 2020

Every startup and every new business needs a unique selling proposition (USP) to get people’s attention these days, and make it stand out in the information overload we all see. Merrin is a serial entrepreneur and CEO of Liquidnet, who faced the challenge of major change to some of the most complex stock trading systems in the world.

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

MAY 29, 2016

Aspiring entrepreneurs who rely only on traditional learning vehicles (teachers, classrooms, and risk-free practice) are doomed to failure in anticipating change today. The Internet and the current information wave have changed everything. The Internet and the current information wave have changed everything.

Entrepreneur 61

Entrepreneur Social Media Startup Education 61

Tech Zulu Event

NOVEMBER 9, 2013

2020 seems like a decade away into space, however Motreal-based reelyActive, the winner os Startup World Competition , is doing just this. The Montreal-based startup beat 15 entrepreneurs from Europe, Africa, North/South America to emerge top at the competition held at Parisoma co-working space. Hyperlocal context.

Competition 83

Competition Startup Social Media Software 83

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JULY 19, 2014

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media.

Customer 98

Customer Custom Entrepreneur Startup 98

Startup Professionals Musings

OCTOBER 1, 2012

Based on my experience as a mentor and an entrepreneur, if you fail on your first startup, you are about average. Every young entrepreneur knows implicitly that startup success is a long hard road. Of course, a real entrepreneur always takes a failure as a milestone on the road to success. How can you improve your odds?

Entrepreneur 109

Entrepreneur Ideas Resource Statistics 109

Startup Professionals Musings

DECEMBER 18, 2022

Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally excited and want to contribute immediately. Too much detail at first contact is just as much of a turnoff as no information.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

JANUARY 4, 2023

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Marketing 107

Marketing Technical Review Startup Innocal 107

Startup Professionals Musings

FEBRUARY 14, 2020

The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something now for a competitive advantage in the future. FabLab s is an example of a new class of facilities for entrepreneurs to start experimenting early.

Startup 124

Startup IBM IBM Examples 124

Startup Professionals Musings

OCTOBER 30, 2022

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

FEBRUARY 1, 2020

With social media and smart phone apps, real product information spreads at astounding speeds. Entrepreneurs that are not listening, not engaging, and not changing are destined to be left behind even in the best of times. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly.

Tips 126

Tips Technical Review Organization Social Media 126

Startup Professionals Musings

APRIL 10, 2020

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Mobile 173

Mobile Marketing Technical Review Startup 173