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Your core competency and why not to stray

Berkonomics

It is the one skill, process or advantage you have over your competition. Which of your IP assets is your core? For most small and medium-sized businesses, there are lots of wheels spinning around the core that take up the attention and resources of management but add little or no value to the core of the business.

Resource 120
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Marketing and big data: Finding that needle in the haystack

Berkonomics

You may not be aware of all the data your company stores, or whether it is usable at the atomic level – by source location or name or IP address. Spend a little time with your tech resources understanding the form and accessibility of that data. Then decide whether there is unmined gold in those undiscovered places.

Marketing 120
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Intellectual Property – Worthless To A Startup, Priceless To A Big Dumb Company

InfoChachkie

Intellectual Property (IP) is an ugly thing at a startup. It requires you to expend your two most valuable resources, your time and your money. However, to a Big Dumb Company (BDC), a startup’s IP is a thing of beauty. How can IP be worthless to a startup yet very worthwhile to a BDC? free weekly Infochachkie articles!

IP 256
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ConTraps Part III – Contract Traps Entrepreneurs Should Avoid At All Costs

InfoChachkie

Intellectual Property (IP) provisions should ensure that both parties maintain the IP rights that they respectively own at the outset of the relationship. A more complicated negotiating point involves IP that is created in the course of the parties’ collaboration. This is generally a straightforward and uncontested provision.

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How Catalog Is Helping SMBs Compete Against Big Brands

socalTECH

We caught up with Catalog's co-founder and CEO Patrick Ip , along with co-founder Jacobo Lumbreras , to learn more about the startup. Patrick Ip: My background is I spent the last three years at Google, working on advertiser retention for small and medium businesses. Patrick Ip: I was in San Francisco for the last five years at Google.

Help 133
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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

You’ll learn about competitive products that exist or are being built. Someone Stole My Startup Idea – Part 3: The Best Defense is a Good IP Strategy First Rule of Fight Club Does NOT Apply Worry About People Listening To You, Not About Them Stealing Your Ideas If you love your idea, set it free…. False Confidence.

Startup 211
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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

You’ll learn about competitive products that exist or are being built. Someone Stole My Startup Idea – Part 3: The Best Defense is a Good IP Strategy First Rule of Fight Club Does NOT Apply Worry About People Listening To You, Not About Them Stealing Your Ideas If you love your idea, set it free…. False Confidence.

Startup 198