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6 Keys To Competitive Advantage By Memorable Service

Startup Professionals Musings

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. This results in more profits and growth for you.

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. Increasing customer focus and loyalty.

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Balance Your Focus Between Passion And Perspiration

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. Increasing customer focus and loyalty.

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7 Modern Day Business Strategies For Long-Term Growth

Startup Professionals Musings

In these days of global competition via multiple channels, you need continuous marketing to find more customers. I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. They won’t find you.

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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Many soon find that what you do in a personal context doesn’t necessarily translate to your business, and measuring business value is quite different from measuring personal satisfaction.

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10 Keys To Winning Your Career And Startup Challenges

Startup Professionals Musings

As a business owner, I myself had to learn to depend on skilled partners, rather than jump in and try to solve every business challenge myself, from fund raising to social media. Follow your own interests and business insights to increase satisfaction and long-term success. You become the winner when you outwit your competition.

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6 Keys To Creating An Impressive Purchaser Experience

Startup Professionals Musings

Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities. The total customer experience includes identifying with your company culture, the shopping experience, the customer-facing team and social media interaction, as well as resolution of any transaction glitches.

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