Remove Competition Remove Product Remove Sales Remove Slides
article thumbnail

Here’s how NOT to define your competition

Berkonomics

An entrepreneur pitches using a deck with no slide for competition. We have no competition.”. It could be that a larger competitor has met with its customers, promising to extend its product line into this very niche. If you are raising funds, list “do nothing” as a viable competitor in your slide deck.

article thumbnail

Be careful how you define your competition.

Berkonomics

Professional investors laugh when they hear an entrepreneur state, “We have no competition.” Doing nothing is the main competitor for most products and services, whether a compelling new idea or a seasoned product long proven to be effective. That statement has killed more investment deals than almost any other.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Adding Slides Does Not Enhance Your Investor Pitch

Startup Professionals Musings

A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Here are the ten slides you need: Problem and market need. Solution product & technology. Make sure to communicate the relevance of your product / services to market needs. Competition and sustainable advantage.

Slides 99
article thumbnail

Ten Slides Make a Killer Investor Presentation

Startup Professionals Musings

A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Most advisors will tell you to write the business plan first (20-30 pages), then distill the key points into a set of Microsoft PowerPoint slides for standup presentations to potential investors. Solution product & technology.

Slides 94
article thumbnail

To Sell Anything You Need to Know What Makes You Unique

Both Sides of the Table

In my first enterprise software company we developed a methodology for sales that we called PUCCKA , which I wrote about previously. Having a good sales methodology can help you ensure your company runs more disciplined campaigns and focuses scarce resources on your best opportunities. It the second rule of sales, “Why Buy Me?”

Sales 336
article thumbnail

8 Ways An Investor Pitch Differs From A Product Pitch

Startup Professionals Musings

When pitching to investors, entrepreneurs always seem to start with a customer pitch, then add a slide or two about the business. In reality, they need a separate pitch about the business, carrying over only a slide or two about the solution. Remember, investors are buying into the business, not the product.

Product 103
article thumbnail

Why Pitching Your Product Is Not Enough For Investors

Startup Professionals Musings

I’m still amazed at how many technical entrepreneurs don’t have a business pitch, and offer me their product pitch or product spec instead. I’m a technologist, so I always love to learn about the product, but every investor needs to make sure you have a business, as well as a product.

Product 58