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Earbuds lets audiences stream the playlists of athletes, entertainers and each other

TechCrunch LA

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. Fox said at every press conference one or two questions would be about what songs teammates played before games. ” Earbuds founder Jason Fox.

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spurse Launches Social Reward Platform at Influencer Marketing Conference & Expo

StartUp Beat

spurse announced the pre-launch of its Social Reward platform at the Influencer Marketing Conference & Expo 2020 (IMCX 2020) that took place the 25th February in Los Angeles. The post spurse Launches Social Reward Platform at Influencer Marketing Conference & Expo appeared first on StartUp Beat.

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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. They’re tasked with doing … marketing. You get a lot of traffic – not always results.

Startup 323
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Here’s How to Do PR on a Budget

Both Sides of the Table

You need somebody who is thinking laterally about how to creatively get extra attention at conferences or trade-shows. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. Make sure you’re not spewing out meaningless reams of press releases.

Press 319
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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. Some days I respond to questions asked by folks like yourself, the press, or an entity doing a case study, i.e. Citrix, RIM, USC. It’s that same discussion around how you are using social media.

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Should Startups Announce Their Funding?

Both Sides of the Table

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. But succinctly this press places a marker in the ground for your company. But with fragmentation of the press people just miss stuff.

Startup 355
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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media. Only naive people believe that but for inexperienced entrepreneurs you can be fooled into the narrative by the press who sometimes write stories without the actual data. PHONE CALLS.

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