Startup Professionals Musings

JUNE 4, 2021

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Cost per click (CPC). For sites displaying the ads, this is called pay per click (PPC). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

socalTECH

FEBRUARY 16, 2010

For this morning's interview, we talked with Noah Auerhahn , President of San Diego-based Extrabux (www.extrabux.com), an online site focused on providing consumers with comparison shopping combined with discount offers. For people who haven't heard of ExtraBux, what is the site all about? Noah, thanks for the interview.

USC 207

USC CPC Sites Startup 207

socalTECH

MARCH 21, 2013

We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company. With app marketing, instead of an advertisement, we're showing and application ad to mobile users.

Mobile 224

Mobile CTO Hire CPC Web 224

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. The target market was initially all of the sound work done in the media space. What is Aggregage? Robert Flynn: Yes.

Startup 162

Startup Content Advertising Sites 162

socalTECH

DECEMBER 15, 2010

One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. Tim, first off, for our readers who haven't heard of OpenX, explain what you provide to the market? They can sell those ads on a CPM, CPC, or CPA basis.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Startup Professionals Musings

MARCH 23, 2013

Cost per click (CPC). For sites displaying the ads, this is called pay per click (PPC). For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Cost per action (CPA). Another alternative was added a couple of years ago to mitigate the problem of people clicking just to get paid (click fraud).

Paid Search 90

Paid Search PPC Organization SEO 90